With Portal’s slick new AI Proposal Builder, integrators can dictate the project and systems scope from the jobsite or record audio or video content from a walkthrough.
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D. Craig MacCormack

D. Craig MacCormack's Recent Articles
AlarMax Opens E-Commerce Platform for Integrators
The new Alarmax e-commerce platform empowers partners with streamlined access to products, real-time inventory and support.
ADI & Snap One Open Omaha, Neb., Hybrid Location
The modernized space ‘combines a retail storefront with a state-of-the-art warehouse, stocked with products across all key categories,’ according to ADI and Snap One.
Are AV Job Seekers Doing Enough to Vet Potential Employers?
While AV integrators always try to make sure their new employees fit the company culture, potential new hires should be doing the same thing.
How Integrators and Business Leaders Can Convince Reluctant Employees to Ditch WFH
Workplace trends expert Rick Grimaldi says the old-school command-and-control style of leadership doesn’t work anymore, and business leaders should instead entice employees with a collaborative and happy work environment.
Residential Integrators Can Benefit from Blockchain Tech and Cryptocurrency Adoption
Kunal Sawhney of Kalkine Group says AV integrators need to seriously consider their role in blockchain and get more involved.
How Integrators and Business Leaders Can Help Unhappy Employees
The nature of hybrid work has been tough on a lot of workers, but integrators and small business owners may be able to help ease the burden.
Crestron Masters Growth Continues, But Organizers Have Set Sights Higher
Crestron Masters 2021 attracts more than 3,000 virtual attendees, with organizers planning a return to a live venue for 2022.
Why Good Service Is Such a Critical Component of Modern AV Integration
The COVID-19 pandemic has meant less project-based work for AV integrators, but that downswing has helped foster deeper and more meaningful relationships between customers and integrators.