Tricia Nystrom is New Director of Marketing, Fidelity Imports

Nystrom's career experience includes time with Best Buy, Target, and Macy's.
Published: May 5, 2025

Fidelity Imports, a U.S.-based importer and distributor of audiophile products, is responding to its rapid growth with the addition of a new key member to its industry-veteran team.

As of May 2025, Tricia Nystrom is director of marketing, Fidelity Imports. Nystrom, an audio industry veteran who spent 17 years in various senior management roles within the Best Buy and Magnolia organizations, began her career with some of the leading brands in retail, including Macy’s, Marshall Fields and Target.

“I’m thrilled to announce that I’ve joined Fidelity Imports as their new director of marketing,” says Nystrom.“The audio industry is where I belong. With over 30 years of experience in the industry, I’m looking forward to partnering with the amazing people at Fidelity Imports and working with — and enjoying — the world’s finest audio products.”

Steve Jain, managing director and co-founder of Fidelity Imports, adds the company will be able to leverage Tricia Nystrom’s audio and retail industry expertise to help meet Fidelity Import’s long-term growth goals.

“As Fidelity Imports continues to grow at a remarkable pace, it became essential to bring on an experienced director of marketing, “ comments Jain. “I’ve had the privilege of working with the Best Buy organization for over 20 years, and it was during that time I first met Tricia Nystrom. As the Senior Merchant on the Best Buy account I managed, Tricia made a lasting impression with her drive, tenacity, and intelligence. So when the opportunity arose to bring her on board at Fidelity Imports, we didn’t just act — we moved decisively. We’re absolutely thrilled to welcome Tricia to the team.”

Fidelity Imports Tricia Nystrom

Tricia Nystrom brings her many years of experience to the importer, Fidelity Imports, a company whose brands include Michell, Perlisten and Knosti. (photo credit: Fidelity Imports)

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