While establishing technology-as-a-service programs in the AV industry would be no small task, business owners should be well-versed in the benefits and drawbacks of the model.
Joseph Kolchinsky's Recent Articles
The big-box retailer’s turnaround is rooted in retooling the customer experience. Companies serving higher-end clientele can take cues from how Best Buy created 15x multiple on tech support recurring revenue.
Step 1: Create a new Terms of Service agreement outlining your service policies. Step 2: Present clients with tiered membership plans. Step 3: Wait for the opportunity to upsell.
Providing free round-the-clock support is taxing your business. Here’s a step-by-step guide to converting your business to a paid support model.
The real challenge to transforming service in the custom installation industry lies in creating a holistic approach, including software implementation, training and developing a turnkey RMR sales and marketing engine.
Thinking of adding extra features or offerings to your service plans? Don’t! Selling over-complicated service plans pits you against a silent profitability killer: operational overhead.
What can integrators learn from the Wall Street Journal and the New York Times? One newspaper transitioned from ‘free’ articles to ‘paid’ memberships without burning any bridges, and you can too.
When paired with Lennar’s decision to utilize Amazon Home Services for installation, the builder’s sharp reduction in low voltage cabling reinforces the notion that it sees a traditional path to the smart home, the CEDIA channel, as outdated.
A complex pricing model is difficult to explain, harder for clients to understand and almost impossible for your team to accurately track. Move to a one-size-fits-all hourly billing rate with one simple equation.