Ivory Egg to Distribute Nortek Control Proficient, Xantech Products in New Zealand

Published: December 14, 2021

Nortek Control has announced the selection of Ivory Egg as its newest distributor covering the New Zealand sales territory for the Proficient and Xantech brands. Founded in the U.K. in 2004 and establishing New Zealand operations in 2015, Ivory Egg is a prominent supplier for the commercial, marine and residential custom installation markets in New Zealand.

Ivory Egg will carry a wide range of Proficient speakers and subwoofers and Xantech IR products for integration customers seeking these Nortek Control brands in the region.

“We chose Ivory Egg because New Zealand is a very important market for us, and Ivory Egg is the dominant supplier in the country,” says Horacio Morales, director of International Sales for Nortek Control. “Ivory Egg provides complete, popular product lines and offers expert knowledge to ensure trouble free deployments backed by exceptional support. We are especially pleased to be working with them in this growing market.” Committed to offering “best-of-breed” solutions, Ivory Egg offers a comprehensive portfolio that integrates perfectly into the automation and smart home sector and complements these Nortek Control product lines, the distributor notes.

“We are seeing a significant increase in demand for high-quality AV products in New Zealand as consumers look for connected home solutions,” says Romesh Anandaraja, managing director, Ivory Egg New Zealand. “Bringing the Proficient and Xantech product lines to the New Zealand market will give Ivory Egg customers a broader range of high performing and great value AV products than we have previously been able to offer.”

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