Robert Archer

Bob is an audio enthusiast who has written about consumer electronics for various publications within Massachusetts before joining the staff of CE Pro in 2000. Bob is THX Level I certified, and he's also taken classes from the Imaging Science Foundation (ISF) and Home Acoustics Alliance (HAA). Bob has also served as the technology editor for CE Pro's sister publication Commercial Integrator. In his personal time beyond his family, he's studied guitar and music theory at Sarrin Music Studios in Wakefield, Mass., and he also studies Kyokushin karate at 5 Dragons and Brazilian jiu-jitsu at Binda Brazilian Jiu Jitsu.

Robert Archer's Latest Posts

Marc Bertrand Named COO of Theory, PRO Audio Brands

Marc Bertrand Named COO of Theory, PRO Audio Brands

Theory Audio Design, has, announced the appointment of audio industry market veteran, Marc Bertrand as Chief Operating Officer (COO) for Theory Audio Design (Theory), and Theory's sister company in the home theater category, Pro Audio Technology (PRO). Marc Bertrand...

SmartThings Rolls Out Demand Response Campaign

SmartThings Rolls Out Demand Response Campaign

Samsung SmartThings points out that as more of people connect more things to the power grid, energy demand keeps going up. To deal with this, utility providers may have to generate that additional electricity using older or more carbon-intensive methods. Or they will...

ProSource to Offer Members Furrion Products

Furrion, a subsidiary of Lippert Components, Inc., has announced a new partnership with ProSource, a specialty and consumer electronics buying group. ProSource is a cooperative member-governed not-for-profit buying group representing 600-plus custom integrators and...

Reelgood Top 10 List April 13-19

Reelgood Top 10 List April 13-19

Continuing its strong run of popularity within the Reelgood weekly top 10 list is the Netflix title Beef. Following the popular Netflix series, is the movie Cocaine Bear, which quickly moved from the theaters to the world of streaming via Peacock. Rounding out the...

KEF America Promotes Chelsea Layne

KEF America Promotes Chelsea Layne

KEF America has announced the promotion of Chelsea Layne to sales & marketing manager. Previously the regional sales manager at Best Buy Magnolia for South Central region, Layne has now been promoted to the Home & Custom Division to support KEF America’s...

Severtson Screens Introduces Price Estimator

Severtson Screens, a global manufacturer of projection screens for the cinema, commercial, pro AV, and home theater markets, has announced it will showcase its cinema screen “Price Estimator” for its dealer base during CinemaCon 2023, held in Las Vegas, Nev. from...

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series