The global audio company Sonos has announced today the introduction of Sonos Arc Ultra, a new premium soundbar that marks the debut the brand’s new transducer technology called Sound Motion.
The company boasts that its new driver technology represents a significant breakthrough in audio engineering. According to Sonos, Sound Motion drastically reduces the size of the transducer while supercharging the bass where bigger, better sound can be delivered from smaller products.
The Sonos Arc Ultra is said to delivers up to double the bass of its predecessor, while providing a 9.1.4 spatial audio experience in a sleek design.
Sonos is also introducing Sonos Sub 4, the next generation of the company’s subwoofer with a refreshed design and internals.
“For decades, Sonos has revolutionized home theater and music experiences with products that look as great as they sound. Driven by our hunger for innovation, we created Sound Motion to break the boundaries of what’s possible by a single speaker, bringing this industry-first transducer technology to home theater where demand for extraordinary sound is equal to designs that fit modern living spaces,” states Patrick Spence, CEO of Sonos.

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“Arc Ultra is a reimagination of our best-selling soundbar, leveraging this incredible innovation to deliver an unprecedented sound experience from a sleeker design.”
Sonos Arc Ultra Benefits from Updates to the Famed Sonos App
Addressing other aspects of the Sonos experience, the company notes that it continues rapid improvement of its new app. With a software update alongside the launch of Arc Ultra and Sub 4, the new app’s performance is expected to surpass the performance of the previous app across important metrics, including those essential to new purchasers — system identification, the set up of new devices, and the ability to group Sonos devices together.
For current Sonos customers, the update will reintroduce 90 percent of the new app’s missing features, with further additions on the way as Sonos maintains its ongoing cadence of updates. You can find details on our support page.
“We’ve worked tirelessly to resolve the most critical app issues and most requested legacy features. We have reached a level of quality that gives us the confidence to launch our extraordinary new products,” comments Spence.
“As we laid out in our commitments we will continue to improve the software regularly, and are determined to make the Sonos experience better than it’s ever been.”
Summarizing Sonos’ Latest Products
Built with first-of-its-kind technology and deep industry collaborations, the Sonos Arc Ultra soundbar provides boosted bass, a spatial audio experience with Dolby Atmos, and advanced speech enhancement for even more levels of control — all in a package that complements home spaces, while complementing large TVs.
Describing some of the ways the Sonos Arc Ultra and Sub 4 improve on its past products, the company emphasizes its latest products deliver these benefits:
- Theater Sound in Your Living Room: The Sonos Arc Ultra was developed to deliver a massive sound stage that precisely places every detail of sound in homeowners’ living spaces. The all-new architecture features 14 Sonos-engineered drivers, including a Sound Motion woofer and a cluster of tweeters with waveguides on both ends to deliver a 9.1.4 spatial audio experience. Sonos states the soundbar can be tuned by integrators with its Trueplay automated equalization technology to pinpoint the best sound for a particular home space. Trueplay is now available for both iOS and Android.
- Never Miss a Word or Whisper: With a new center channel architecture Sonos Arc Ultra is engineered to maximize vocal clarity so it’s easier to follow dialog. An all-new advanced Speech Enhancement feature lets users choose their preferred level of dialog clarity in the Sonos app.
- Cinematic Collaborations: The Arc Ultra is the product of deepened Sonos Soundboard relationships the company emphasizes. Sonos admits that it has worked with veteran movie producers and creators like Chris Jenkins and Onnalee Blank to fine-tune Arc Ultra for Dolby Atmos content playback.
- Industrial Designs for Today’s Home: Sonos says the Arc Ultra was designed with a distinctive curved profile, matte finish, and a slimmer appearance that it says looks elegant when mounted and doesn’t obstruct TV bezels when placed on a credenza. Other design elements include a wrap-around grille that extends around the back of the speaker so sound can travel in every direction to completely to surround listeners.
- Seamless Setup and Control: The new soundbar includes HDMI eARC connections to support control with a TV remote, the Sonos app, Sonos Voice Control, or Amazon Alexa. The Sonos Arc Ultra also includes Touch controls that are housed in a dedicated ledge behind the soundbar to prevent visual distraction. With Bluetooth line-in, Arc Ultra also gives users more ways to stream.
- Committed to Sustainability: The Sonos Arc Ultra was designed responsibly with improved serviceability by using more screws and fewer adhesives, halogen-free PCB materials; less silicon material, and a reduced idle power consumption by as much as 20% as a standalone player compared to Arc. Its packaging is 100% recyclable and also 18% smaller in volume, making it more efficient to ship.
Sub 4 Is the Latest Sonos Subwoofer
Beyond the announcement of the Sonos Arc Ultra, the popular audio company has also introduced its new Sub 4 next-generation subwoofer. Sonos stresses the product delivers a number of attributes:
- Pulse-Pounding Sound: Both Sub 4 woofers face inward to create a force-canceling effect that neutralizes distortion.
- Rebuilt, Inside and Out: Sonos’ most advanced subwoofer to date, the Sub 4 includes increased processing power and memory, as well as new WiFi radios for better connectivity so you never miss a beat.
- Same Iconic Design: Sub 4 sports an elegant sculptural shape maintaining much of its predecessor’s aesthetic, with an updated matte finish in black and white and a profile that’s easy to stand upright, lay on its side, or tuck under the couch. Sub 4 also comes in a more sustainable form through dematerialization efforts and a nearly 50% reduction in idle power consumption.
- Breathtaking Home Theater: Sonos says that integrators can add more drama to their clients’ movie and TV show watching experiences when they pair the Sub 4 with Arc Ultra, Arc or Beam. In addition, the company also emphasizes that integrators can pair two subwoofers together for maximum bass.
The Sonos Arc Ultra and Sub 4 will be available beginning on October 29, 2024 for $999 and $799 each respectively.
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