Kaleidescape and Sony (NYSE: SONY) are aiming to boost integrators’ home theater sales with a joint promotion that offers a $3,000 discount o customers purchasing a Kaleidescape system alongside one of four Sony projectors: VPL-GTZ380, VPL-VW5000ES, VPL-VW995ES, or VPL-VW915ES.
“This joint promotion with Kaleidescape underscores our unwavering commitment to provide the finest in 4K HDR entertainment,” says Jeff Goldstein, head of custom integrator channel sales at Sony Electronics. “Besides being an incredible deal, this incentive ensures that our customers will get the very best from their premium Sony projector.”
The two companies say they are dedicated to providing the ultimate 4K HDR experience to customers. Kaleidescape delivers reference-quality 4K HDR movies at the source, optimizing for the highest resolution, dynamic range, and contrast capabilities of Sony’s high-end projectors. With over 12,000 movies and shows to choose from within its interface, Kaleidescape employs proprietary metadata to seamlessly adjust Sony’s projectors to display every movie in native aspect ratio.
“Sony is synonymous with 4K innovation and shares Kaleidescape’s vision for delivering the finest picture and sound quality,” says Tayloe Stansbury, Kaleidescape’s chief executive officer. “When you combine Sony’s finest projectors with Kaleidescape’s exceptional products, like the newly released Terra movie server with 48 TB storage, the result is a 4K HDR experience you can’t take your eyes off.”
Together, the two companies aim to highlight the benefits of a premium projector paired with the best-in-class movie playback source, according to the companies. A Kaleidescape system is designed to play 4K HDR movies with a video bitrate four times higher while reproducing lossless audio at up to 10 times higher than any streaming device.