Technicolor says Live Sports, FAST Channels Drove HDR Adoption in 2024
With NEXTGEN TV's ongoing growth throughout the U.S., HDR adoption driven by FAST, AVOD, and live sports content is helping the technology to gain mainstream acceptance.
Mar 17, 2025
Product Briefs
4KAdvanced HDR by TechnicolorCES 2025HDRHisenseHome TheaterNEXTGEN TVOTAPhilipsSmart Home
Video Industry Eyes Role of HDR with Sports Programming at CES 2025
Much progress has been made with high dynamic range (HDR) technology as the industry has evolved in the areas of content capture and distribution, and at CES 2025, an expert panel discussed how HDR supports live sports content. According to the exper
Jan 07, 2025
Tolka, Advanced HDR by Technicolor Demo Software at CES 2025
Tolka, a developer of broadcast technology solutions, and Advanced HDR by Technicolor are showcasing their software on the new NEXTGEN TV receiver from Atlanta DTH (ADTH) at CES 2025. Powered by Montage system-on-chip (SoC) and enabled with Advanced