At the upcoming ISE 2023 show in Barcelona in booth 7F350 the K-array group will present its new product roadmap dedicated to the AV market that includes the global introduction of its installed sound business unit.
K-array, an Italian company that designs solutions for the audio and lighting categories currently comprises three brands: K-array, KGEAR and KSCAPE. Together, these brands offer solutions for any AV space or application regardless of the size or scope of the project.
According to K-array president Alessandro Tatini, the time has come to consolidate the company’s offering for the AV market to make it easy for integrators, consultants and architects to specify the products they need for their projects. K-array group products offer solutions for applications including corporate, education, hospitality, retail, public spaces, visitor attractions, marine and venues.
“We are passionate about sound and have been pioneering unique audio solutions for live events for over 30 years,” explains Tatini.
“We wanted to bring that experience to the installed AV market, so the last few years have seen us develop a range of compact, aesthetically pleasing products that deliver the same levels of quality and innovation to the AV sector. Three years ago, we developed KSCAPE—an integrated audio and lighting solution for design-conscious environments that puts wellbeing into focus. A year later we launched KGEAR with the intention of offering simpler, less costly audio solutions for applications where quality counts. Now that we have all these elements in place, it’s time for us to have a more cohesive approach to the market.”
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K-array installed sound business unit Streamlines Dealer Interactions
The first move from the Tuscany-based manufacturer is the creation of a dedicated K-array installed sound business unit. The consolidation of K-array’s three brands under one roof will serve as a single resource for consultants and integrators looking to specify projects. The unification of its brands under the single umbrella will help to ensure the timely delivery of product and it will help to circumvent the current supply chain issues faced by the industry. K-array emphasizes that it has invested in both components and final assembled stock to guarantee a minimum of 12 months supply to ensure that solutions are available upon demand.
The Italian company also points out that it has also worked hard to develop a number of strategic partnerships for increased operability and ease of use that include Moodsonic for KSCAPE, Samsung LED walls for K-array, and a choice of plugins to ensure integration with most major control systems such as Crestron, Crestron Home, Q-SYS and Control4.
In addition, K-array boasts that it was the first manufacturer to adopt Audinate’s revolutionary ‘Dante Ready’ licensing program that allows customers to add Dante channels and features as and when they are needed for complete flexibility and scalability.
“We are excited to roll out our new roadmap for AV at ISE 2023,” concludes Tatini.
“It’s a significant change of direction for us and one that we feel will help consultants and integrators immensely when designing and specifying projects using our products. We’re looking forward to 2023.”
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