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Toys"R"Us to Sell iPods, Kindles, Tablets
Toys"R"Us announces new open floor plan stores with expanded electronics area to sell tablets, Kindles, iPods and other Apple accessories. Products will be available on layaway.
Specialty electronics retailers have a new formidable competitor. Toys“R”Us has reinvented its assortment of consumer electronics and tech accessories, adding new product categories that include prepaid mobile phones, tablet computers, headphones, iPod docks, digital cameras and accessories for Apple products.
Toys“R”Us has redesigned its electronics department and significantly increased the space dedicated to consumer electronics by developing an open floor plan and adding interactive displays to all its stores across the country. Toys“R”Us is also expanding its offerings of family-oriented video games and movies, licensed electronics, musical instruments and karaoke.
Customers will be able to buy electronics using flexible payment options like layaway. The company’s loyalty program, Rewards“R”Us, offers customers 10 percent back on purchases of electronics, as well as other great gifts available in the store, through Christmas Eve.
Photos: The New Toys"R"Us Electronics Department
Troy Peterson, vice president, divisional merchandising manager, electronics and entertainment, Toys“R”Us, says, “Our customers are sure to enjoy the newly redesigned department, which allows them to get hands-on experience with many of our new products, as well as demos of some of the hottest video games available.”
Here's a breakdown of the expanded electronics offerings:
No Contract Cellular Offerings from AT&T, T-Mobile, Net 10 and Tracphone with handsets from Nokia, Samsung and LG, among others.
Digital Devices including Apple iPod to touchscreen players from Sony, Samsung, Sandisk, Riptunes, Archos and Sakar.
The Amazon Kindle, with both the 3G Graphite and WiFi, including the new Kindle, Kindle Touch and Kindle Fire.
Tablets including the Sony S1 and Samsung Galaxy, as well as tablets from Acer, Archos and Asus.
Headphones from Skull Candy and Safe Sounds in-ear and over-ear headphones from Maxell.
Apple accessories for iPod and iPad users, including colored cases, power cords, car chargers, speakers, headphones and styluses.
Toys“R”Us has redesigned its electronics department and significantly increased the space dedicated to consumer electronics by developing an open floor plan and adding interactive displays to all its stores across the country. Toys“R”Us is also expanding its offerings of family-oriented video games and movies, licensed electronics, musical instruments and karaoke.
Customers will be able to buy electronics using flexible payment options like layaway. The company’s loyalty program, Rewards“R”Us, offers customers 10 percent back on purchases of electronics, as well as other great gifts available in the store, through Christmas Eve.
Photos: The New Toys"R"Us Electronics Department
Troy Peterson, vice president, divisional merchandising manager, electronics and entertainment, Toys“R”Us, says, “Our customers are sure to enjoy the newly redesigned department, which allows them to get hands-on experience with many of our new products, as well as demos of some of the hottest video games available.”
Here's a breakdown of the expanded electronics offerings:
No Contract Cellular Offerings from AT&T, T-Mobile, Net 10 and Tracphone with handsets from Nokia, Samsung and LG, among others.
Digital Devices including Apple iPod to touchscreen players from Sony, Samsung, Sandisk, Riptunes, Archos and Sakar.
The Amazon Kindle, with both the 3G Graphite and WiFi, including the new Kindle, Kindle Touch and Kindle Fire.
Tablets including the Sony S1 and Samsung Galaxy, as well as tablets from Acer, Archos and Asus.
Headphones from Skull Candy and Safe Sounds in-ear and over-ear headphones from Maxell.
Apple accessories for iPod and iPad users, including colored cases, power cords, car chargers, speakers, headphones and styluses.
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About the Author
Jason Knott, Editor, CE Pro
Jason has covered low-voltage electronics as an editor since 1990. He joined EH Publishing in 2000, and before that served as publisher and editor of Security Sales, a leading magazine for the security industry. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He is currently a member of the CEDIA Education Action Team for Electronic Systems Business. Jason graduated from the University of Southern California.
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