Pearl TV, an industry group of broadcasters and manufacturers, is promoting the ATSC 3.0-based NEXTGEN TV format with a holiday campaign.

CTA and friends select new name and logo for products and services built for ATSC 3.0, the next-gen platform for IP-enabled over-the-air TV broadcasts.

'CEDIA Talks' at Expo 2018 feature 12 short presentations for smart-home pros in areas such as wellness, blockchain, robotics and 'multidimensional light.'

With approval from the Advanced Television Systems Committee (ATSC), Technicolor's SL-HDR1 standard moves a step closer to adoption as part of the ATSC A/341 video standard, which was recently approved and announced at CES 2018.

Comcast says the recent push to include HDR into 4K, as well as the slow development of standards such as the 10-bit HEVC codec are forcing it to take a cautious approach with new set-top boxes (STBs).

The manufacturing, broadcast, chipmakers and others are working together to push 4K and HDR technologies into the mainstream at CES 2016.