LG Business Solutions USA exhibited its full line of MAGNIT DVLED (direct-view light emitting diode) displays at InfoComm 2023, including a gargantuan 272-inch (or 22-and-a-half-foot) microLED display, double the size of its initial CEDIA Expo outing.
Per the company, these displays enable large, cutting-edge screens to be deployed in various settings. These include corporate settings, video production sets, digital art displays and even luxury residential applications.
LG MAGNIT Family of DVLED Displays
“The MAGNIT family of DVLED displays offers integrators and clients some of the most striking, impactful digital screens on the market today,” remarks David Bacher, head of marketing for LG Business Solutions USA.
“Whether it’s forming an extended reality backdrop on a professional video production set or displaying messaging or ads in a retail store or corporate lobby, LG’s MAGNIT technology delivers incredible experiences with a premium feel.”
Unveiled for the first time in the U.S. is the 272-inch LG MAGNIT 8K microLED Display (Model LSAB007), says LG. This display highlights how the tiny pixel pitch makes it an ideal solution for a variety of commercial use cases including retail, hospitality and corporate environments showing video or digital art content.
This new microLED display offers a 0.78mm pixel pitch with LG’s Deep Black Technology and an impressive 150,000:1 contrast ratio to deliver stunning images with vivid colors, breathtaking contrast and ultra-fine detail.
Ambient Light Sensors, Tile-Based Construction
The LSAB007’s Alpha 9 Intelligent Processor, integrated ambient light sensor, support for HDR10 and HDR10 Pro and wide 160-degree horizontal- and vertical-viewing angles enhance user experiences in any seating arrangement. Several layers of coated film help protect the LEDs from water drops, dust and physical impact.
Next is the MAGNIT Studio Series with Megapixel VR’s Helios controller, says LG. Model LBAG015 is a tile-based, 1.5mm pixel-pitch DVLED solution specially designed for on-camera use in professional production studios. The ability to present seamless, convincing video that can be used on camera without distortion is already empowering production studios to build extended reality and virtual reality stages where filming backdrops can be digitally designed and displayed in real time while recording.
Improved Display Technology
The curveable, high-contrast LBAG series displays offer actors and on-screen talent a more immersive experience than post-production or green screen solutions, while also enabling direct on-screen presentation capabilities for information or news programs. Controls including V-Sync, phase shift, color and gamma adjustment, customizable 3D-LUT and manual HDR adjustment ensure optimal operation in any environment.
To ensure every client can find a solution optimized for their needs, LG says it offers the same display technology and quality in the MAGNIT LBAF model. This also features LG’s powerful webOS controller.
Also featured at InfoComm was a new 163-inch model of the MAGNIT LSAQ009 series designed with a remote, off-board power supply unit (PSU) that greatly simplifies PSU replacement and emergency maintenance for vital 24/7 control room, war room and broadcast environments where display access is limited.
Another MAGNIT MicroLED display (model LSAB007) previewed how the technology can be deployed for high-end residential installations. According to the company, the display comes with even greater definition and clarity now possible through the just-released residential LSAL006 series that offers LG’s smallest LED pixel pitch.
Amala finished her MA in Publishing and Writing from Emerson College, Boston, and is currently an Associate Editor for Commercial Integrator. She joined in October 2021.
Another version of this article originally appeared on our sister site Commercial Integrator 06.14.23. It has since been updated for CE Pro audiences.
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