Nationwide to Distribute TCL Electronics in U.S.

TCL has been a global producer of consumer electronics for nearly 40 years, but the brand has only been in the North American market since 2014. In those six years, TCL has managed to not only become the fastest-growing TV brand in America, but it has also risen to become the second-largest TV manufacturer in the world. And now, Nationwide Marketing Group have announced a partnership that will bring TCL’s product lineup to Nationwide’s network of more than 5,000 independent retailers.

“We’re thrilled to introduce TCL and their exceptional product lineup to our dealers,” says Lee McDonald, Nationwide’s director of consumer electronics. “TCL’s mix of TVs and soundbars provides a range of technologies and price points that will satisfy a wide customer base. Additionally, their Home Comfort products will roll out at a time when consumers are more conscious than ever about their in-home living environment.”

First introduced to Nationwide members at PrimeTime in Houston in February, TCL offers a diverse TV lineup, including 4K Roku Smart TVs with QLED, Dolby Vision and HDR technology. TCL also debuted its lineup of Home Comfort products, which includes a range of window air conditioners, portable air conditioners and dehumidifiers.

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