Control & Automation

Sleep Trackers Offer Money Making Opportunity

More than 50 million households interested in buying a sleep trackers; are you capitalizing on the trend?

Sleep Trackers Offer Money Making Opportunity

Lisa Montgomery · August 13, 2018

Ask your clients if they are getting enough sleep and you’ll probably hear them lament about getting a lot less zzzzzs than they would like. It’s no wonder sleep tracking devices have become such a valuable commodity to sleep deprived Americans.

According to sleep research from Parks Associates, nearly 29 million U.S. broadband households currently own a product that helps them track their sleep quality, representing less than half of the nearly 60 million consumers who report having at least one sleep problem. 

Sleep & IoT: Behaviors, Awareness, and Opportunities reveals 51% of U.S. broadband households are interested in buying a sleep tech device. It may be time to add sleep tracking devices to your product portfolio. Take the next step and integrate them with your other home system and you just might have cracked a huge money-making opportunity.

Sleep Trackers Pinpoint Problems; You Provide the Solution

“Sleep tracking features of smartwatches and fitness trackers are raising consumer awareness about lack of sleep—42% of consumers in U.S. broadband households are concerned their health will worsen due to poor sleep quality,” says Jennifer Kent, director, Research Quality and Product Development, Parks Associates.

“Still, once a consumer understands their sleep patterns, then the issue becomes what to do about it? Most consumers have not brought up these concerns with their doctors, but many state they would be willing to see a doctor if sleep tech detected a problem with their sleep patterns.”

Related: How Home Automation Can Provide a Good Night's Sleep

Sleep & IoT: Behaviors, Awareness, and Opportunities report 58% of U.S. broadband households rated as valuable a sensor, device, or app that can detect and track potential sleep apnea/respiratory issues, potential restless leg syndrome, or potential insomnia issues

Wearable devices are a popular option for tracking sleep, but the thought of wearing something to bed may not resonate with your customers. Fortunately, there are many non-wearable options that can do the trick.:Here are six of the best non-wearable sleep tracking devices, according to No Sleepless Nights:

EMfit QS

EMFit QS (Quantified Sleep) is a sleep monitor that measures the effect sleep has on health and sports training. It measures heart and breathing rates, heart rate variability, stress levels, sleep quality, length of time for deep, REM, light sleep and total sleep, as well as movement activity (tossing and turning.) It detects whether the user is in or out of bed, awake or asleep, and measures snoring without the need to use a phone or microphone for detection.

EMFIT QS gathers information automatically. Data is transferred by Wi-Fi or cellular signal to a cloud server accessed through a personal dashboard.

SleepScore Max and SleepScore App

SleepScore Max and SleepCore App from SleepScore Labs sits on the nightstand where it listens to the sound of breathing. It also detects the movement of a person’s upper body while they sleep.

The movement it detects consists of the expansion and relaxation of the chest as a person breathes in and out, and overall body movements such as positional changes, arm twitches and shrugs.

Users receive a report on their smartphone with tips on how to improve sleep. It includes software algorithms that recognize the combination of respiration and body-movement signals, so that the overall sleep state can be reliably assessed.

Tailored feedback is sent from SleepScore Labs after a user’s first night’s sleep, along with tips. Later, after experts at SleepScore Labs analyze the date, a user receives personalized feedback and suggestions.

Beddit 3

The Beddit 3 slides horizontally across the bed preferably under a user’s heart, and is covered with a bedsheet. It connects to a power adapter which plugs into the wall.

After setup it measures body movements in response to the heart pumping blood and breathing effort. It also monitors snoring, and the bedroom temperature and humidity.

A smart alarm wakes up a user at the best part of their sleep cycle.

RestOn Sleepace

The Sleepace from RestOn is another under the sheet or mattress monitor. It monitors heart rate, respiratory rate, sleep time and duration, and tracks the number of times a user wakes up, turns over, and leaves the bed. The app aggregates all of this information and provides a detailed report.

Withings Aura Smart Sleep System

The Withings Aura Smart Sleep System consists of a strap that sits under the mattress to measure movement, a bedside unit that monitors the conditions of the room and produces light and sound to promote sleep, and a mobile app that presents results. The bedside unit also works like an alarm clock, waking up a user slowly during the lightest stages of sleep.

Besides monitoring real-time heart rate and respiratory and heart rate are analyzed to determine the actual sleep quality.



  About the Author

Lisa Montgomery has been a member of the CE Pro and Electronic House editorial teams for nearly 20 years; most of that time as the Editor of Electronic House. With a knack for explaining complex high-tech topics in terms that average consumers can understand, her style of writing resonates with people who are interested in adding electronic systems to their homes, but are unsure of the steps involved and the solutions available. From basic lighting control systems to full-blown automation systems, Lisa understands the home electronics market well, and is able to point consumers in the right direction on their quest for a smarter, more convenient, efficient and enjoyable home. Over the years, she has developed close relationships with key manufacturers and seasoned custom electronics professionals, giving her a keen sense of what home technologies are hot now and what is on the horizon. She shares this wisdom regularly through feature stories, product roundups, case studies technology spotlights and comprehensive guides and books. Have a suggestion or a topic you want to read more about? Email Lisa at lmontgomery@ehpub.com

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  Article Topics


Control & Automation · Automation · Products · Parks Associates · All Topics
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