Once a business has determined its place in the market, the business owners can then focus on the unique value propositions their business provides its customers.
CE Pro Editors
CE Pro Editors's Latest Posts
Why AV Business Owners Need to Change How They Approach Sales
Today, the buyer requires more to decide in your favor. That ‘more’ comes down to differentiation.
Jasco Products Donates Half a Million Dollars To Ukraine Relief
Consumer products company Jasco says it is on a mission to help fight the humanitarian crisis unfolding in Ukraine.
DIY’s Hidden Blessing: Competition Drives Choice in Home Security
Ring, SimpliSafe, and other DIY security providers made systems more accessible to certain market segments.
ProSource Buying Group Names Jim Pearse as Incoming President
Jim Pearse brings 30+ years of retail experience including leadership at Wireless Advocates, Ultimate Electronics & Sears to role; will report to ProSource CEO Dave Workman.
Growing Cybersecurity Threats
guardDog.ai is an emerging industry leader whose mission is to revolutionize the cybersecurity space. Our unique software is a complication-free solution designed to make advanced cybersecurity accessible for everyone including families, small businesses, and large corporations, without complexity. Our goal is to simplify cybersecurity to protect you, your families, and your businesses from cyber attackers and protect your digital users, assets, and data. Our compact device allows for cybersecurity anywhere, so you can be protected everywhere.
Understanding and Evaluating AV-over-IP Educational Opportunities for Integrators
A wealth of training opportunities from industry mainstays like Netgear and Audinate can help integrators bolster their confidence when tackling AV-over-IP jobs.
1 Beyond’s Intelligent Video Technology Acquired by Crestron
Crestron bolsters its video ecosystem with its acquisition of 1 Beyond’s innovative intelligent video technology.
Matter Smart Home Standard Launch Delayed Until Fall 2022
After initially being delayed until early 2022, the Matter Smart Home standard is now expected to be released by the Fall of 2022.
Integrators Outfit Los Angeles MDU Complex with Robust AV-over-IP System
Local integrator Fluid Sound adds Just Add Power and Crestron products to a local luxury MDU to create a complete AV-over-IP network.
DALI Fortifies the Unrivaled Phantom Series with 4 New Models
New releases to Dali’s Phantom Series speaker line will enhance any music, home theater, and gaming system experience. Whether it’s a living room, home cinema, custom kitchen, or bathroom, these high caliber, custom install speakers blend modernity with uncompromised performance at any volume level.
One More Week to Enter 2022 CE Pro 100
Integrators now have until March 25 to submit their entries for the 2022 CE Pro 100 list of the top custom installation companies.
