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Hulu Comes to High-Perform­ance Media Servers from ReQuest

It was 'not at all easy' to turn a PC-centric, mouse-driven interface into a TV-friendly tool, where any Hulu VoD function (and more!) can be accessed via a simple IR remote.


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ReQuest appears to have the first high-performance media server with Hulu built in.

A pioneer of integration-friendly music and movie servers, ReQuest now has a free Hulu app that lets users access thousands of free TV episodes, movies and other content from the comfort of their couch.

Anything that can be done from a computer desktop can now be accomplished with a simple IR remote.

The solution was "not at all easy" to develop, says ReQuest CEO Peter Cholnoky. That's because Hulu has a PC-centric, mouse-driven interface, and ReQuest wanted something that was more TV-friendly.

"We think we put together a really simple interface," Cholnoky says. "It's all IR-based – up, down, left, right, enter."

ReQuest did the dirty work on the back end to offer navigation tools that Hulu alone does not provide. "You can fast-forward and skip really easily," says Cholnoky. "There's no Mickey Mouse-stuff involved at all."

There's an on-screen text-search engine, as well.

In the ReQuest scheme, users can tag favorite shows using a simple IR remote. "You can put any shows into 'My Shows' and it is automatically updated as new episodes come online," Cholnoky explains. "We do all of that tagging. You never have to go to the Hulu site."

Furthermore, he says, users need not mess with full-screen toggles. Once you select a show, "it just starts playing through the entire thing at full screen. You can fast-forward, reverse, jump around, etc., with a simple IR remote."

Do ReQuest Customers Care about Hulu?


Cholnoky notes that Hulu content "is not the best looking on a big screen, but it's free."

Considering that ReQuest customers pay big bucks for that crisp music and movie experience, do they really care about inferior – albeit free – content from Hulu?

Apparently so. Cholnoky says its dealers have been requesting this feature "big time."

That and Netflix. The Netflix application for ReQuest should be available "fairly quickly" and the company is "working with a whole bunch of partners," Cholnoky says. "The end user should be able to pick which one [content engine] they want."

ReQuest already added YouTube to the line up last year, as well as photos, Web cameras, stock tickers and other widgets.

The Hulu interface is available today via a free download.

Currently the software works with ReQuest's IMC (Intelligent Music and Movie Client). Up to four IMCs (15 when coupled with an approved NAS) can be connected through the home network to a ReQuest server, delivering 1080p video throughout the house. Users can access music and videos (including DVDs stored on the server) from any ICM in the home.

To be sure, plenty of other providers have integrated Hulu navigation into their TV-centric products.

Newcomer Boxee has it; Media Center almost has it via a third-party developer; ZeeVee offers it through its Zviewer application; and I suspect Roku will come out with a Hulu box similar to its $99 Netflix version (which still requires you to do the legwork on your PC before actually watching your movies).

And when will Hulu ever come to Vudu (sigh) and Slingbox?

Microsoft promises similar functionality with Windows 7, and Crestron will soon release the ADMS server which aggregates all sorts of content whether onboard, online or in-house.

But -- correct me if I'm wrong -- ReQuest is the only company that currently provides a rich Hulu interface through a high-performance, integration-friendly, custom-oriented media server.

The ReQuest ICM client retails for $2,495 and requires a ReQuest server, sold separately.

Integrators: Will Hulu functionality help you sell more high-end media servers? Please comment below.

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Article Topics

News · Product News · Digital Media · Media Servers · Media Server · All topics

About the Author

Julie Jacobson, Editor-at-large, CE Pro
Julie Jacobson is co-founder of EH Publishing and currently spends most of her time writing for CE Pro, mostly in the areas of home automation, networked A/V and the business of home systems integration. She majored in Economics at the University of Michigan, earned an MBA from the University of Texas at Austin, and has never taken a journalism class in her life. Julie is a washed-up Ultimate Frisbee player with the scars to prove it. Follow her on Twitter @juliejacobson.

39 Comments (displayed in order by date/time)

Posted by ray.casey  on  02/19  at  12:34 AM

Eyal…

Vert good post!  Nice to see a developers input re what is going on under the hood.  And the player wars (and meta data) is what this battle is all about.  So when we talk about “standards” it would be great to have standardized markup/tags/etc. so that ANY player and read/raise events so that affliate revenues can be captured/dispersed.  I mean phone companies did this will billing information, why can’t content providers?  Well I guess that is something for the gov’t and lawyers to figure out wink.  Or just one big company to control :(

Posted by Michael de Nigris  on  02/19  at  05:44 AM

Now that Hulu has pulled it’s content from Boxee, what’s the future of the ReQuest add-in?

http://www.engadget.com/2009/02/18/hulu-asks-boxee-to-pull-content-it-complies/

Any official word?

Posted by Julie jacobson  on  02/19  at  07:03 AM

Wow, michael. Difference is that request doesn’t have mass market aspirations (but then neither does kaleidescape). doubt hulu has legal standing?? Boxee and the others are just putting a wrapper on something already available online. Very strange.

Posted by rtsixt  on  02/19  at  08:33 AM

Guys, Galls,

You totally forgot what this thread is all about!
after all that is said and argued above, I want to get you all back to the issue here which is this annoying article portraying ReQuest (with all due respect) as an innovator or ground breaker of media streaming. The, very well known, Sayabas technology and platform, along with a very user friendly GUI, has provided all and more of what this “new” ReQuest device is doing for more than a year, with integration of video podcasts, youtube, flicker, picasa, cnn, bbc and so on and so on… along with full HD content streaming. need I say more? I hope you all understand what I am talking about because I was very brief on explanations (this thread is way too long already).
should this article see light a year ago, I would have been shocked and in favor of ReQuest. I think the guys are a bit too late with satisfying my digital needs… sorry. I am using an HD streamer which is also my NAS and media server with 1TB of internal storage. It is also a torrent client. explain why I need HULU again..?

RTsixT

Posted by Eyal Kattan  on  02/19  at  09:03 AM

Hulu was really created as web portal to view content on a personal computer via a browser. Its interface doesn’t really fit on a large TV in the living room because the video player is developed in FLAH and wasn’t designed for that purpose. For instance, it doesn’t support remote control or large buttons to that extent. And as some already mentioned before, the quality of the content is far from HD (The streams are encoded at 350 kbs – 500 kbps).  So being able to bring HULU onto your TV doesn’t really provide the correct experience for the living room.

Hulu was also created out of the necessity to counterpart the growing monopoly that apple has with iTunes. The content owners started to feel like hostages when Apple did not allow them to modify the price model on thir own content. And, as much as iPod or iPhone is popular, it is still a closed proprietary platform which means you miss all the rest of the market who doesn’t use Apple’s products.

INMHO, there is a need for a standard platform that can do a few things:
1. Ensure ALL content owners gets a fair share of the generated revenew
2. Provide user friendly interface to be used on different devices (TV, Cell Phone, blackberry etc..)
3. Provide universal interfaces (API’s) so other devices (such as Boxee etc..) and flatforms can integrate with it, pull content and generate additional revenew share for the content owners.

Please note that I excluded “protecting the content”. This is because, personally, I think the DRM paradaigm is a major crippling factor that prevent the content from being widely distributed across the net. The content owners have to find new business models to increase their revenew without limiting the use of the content. I think pricing would play an important key.

Microsoft created their own platform via MSN VIDEO which so far has been the only one to offer the same content via a web browser or via Media Center. They call it Internet TV. When you access it via the browser you get an experience that is optimized for this media. When you access it via Media Center, you get a native user interface which makes your user experience unified with the rest of the Media Center. Now, if MS would find the magic formula to share the revenew with the content owners, they could be winners in this game.

So the question is not really whether HULU will become more available or not, but rather would the content owners get their act together and agree on standard platform which will allow them to distribute their content to every device and enjoy the revenew share. Technically it is possible, but I think there are other factors that may delay or prevent this from happening anytime soon.

Posted by Eyal Kattan  on  02/19  at  11:54 AM

By the way, Looks like Sony has the perfect solution:

http://www.theonion.com/content/video/sony_releases_new_stupid_piece_of

Posted by Ray Casey  on  02/19  at  11:54 AM

@eyal kattan, u have outdone yourself again.  Don’t you just love the sockpuppet commentary smile 

To your point:
1. We need to start playing nice together.  Start with droqing out all the sock puppets, trolls and wacked out/know it all/tech freaks that hate everything that they did not create/promote as their own.  This noise is NOT helpful.  Makes ya wonder about the source…
2. We need to start exposing the FUD that the current state (old guard) CE/CEDIA people dump into the market (e.g. PC’s cannot cut it).  PC based UI’s/API’s will win in the end.  PERIOD
3. The technology we need is a standard protocol like SS7 for media streaming/billing/meta data (just like the telco’s) so that everyone can share/monetize/control/manage and track.

Right now it is all about a big pee’n contest as to whose player, network and content will win and control all.  It is like trying to control what people say on the phone vs. just trying to charge them for the call.  Just let people watch whatever they want and make sure content providers get their fee.  Re advertisers, same stuff.  That’s that.  No one player, network, server, os, blah, blah and blah is better/worse than the other… Let people choose just like with phone companies (and ha ha, talk about a harbinger of the future - VoiP and digital on phones and PC based OS’s will win in the end smile

Posted by Collin Ong  on  02/20  at  04:18 AM

Eyal’s post about Boxee bypassing Hulu’s ads is mistaken.  The Boxee’s Hulu plug-in played the exact same stream, including the inserted ads, as you would see on the Hulu website.  In fact, when you use Boxee to play Hulu content, you can glimpse certain transition points at the end or beginning of a show that indicate they are using the same standard Hulu player, so they are not trying to circumvent any ad revenue from Hulu.

What the Hulu move against Boxee is more about is not the relatively minuscule revenue from the in-stream ads, but to protect the established interests in the broadcasting industry.  Local affiliates pay the networks to carry their content.  Cable systems and satellite broadcasters pay affiliates and networks to carry their content.  Boxee was gaining enough critical mass that the mainstream media was starting to run stories about how consumers in this tough economy could use Boxee (accessing Hulu and other online sources) and cut their cable or satellite tv subscription.  That got the content provider’s attention and they told Hulu to cut Boxee off. 

With that scenario in place, I predict that ReQuest and any other media center products or software that are tapping into Hulu (without specific permission or agreements) will be cut off sooner or later for the same reasons.

Posted by Scott  on  03/04  at  08:59 AM

Didn’t I just read recently that Hulu is suddenly no longer available to ReQuest and some other servers?

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