Sound rooms and other booths at the San Diego Convention Center rocked with options for your next A/V media room or home theater project. We heard great things from MartinLogan, Pro Audio Technology, RBH Sound, Harman, Emotiva and more.

As immersive audio formats like Dolby Atmos, DTS:X and Auro-3D come to home theater, dealers should be prepared to demo the new formats to customers. PRO Audio Technology president Paul Hales offers a few pointers.

The showroom software, developed by BDX, allows users to experience how technology will look and function in a home while moving virtually through each room.

Newly spun out from sister brand Phase Technology, dARTS provides dealers with a choice of customizable system options, including active amplification and unique equalization amenities.

HTSA member Sound and Vision uses a 200-square-foot faux patio area in its showroom to demo outdoor audio and video, which has resulted in successful outdoor AV sales.

The demo remains the best way to show clients the advantages of a home theater. Pro Audio Technology's Paul Hales discusses how he demonstrates home theater using object-based surround sound.