Azione

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Azione Unlimited Meeting Highlights Three Methods to Increase Sales

Azione Unlimited members learned some new sales approaches and tactics from industry veterans during the recent Sales Key Leader Meeting. Ever heard of ‘The Spike Method?’

Andrew Nichols · July 31, 2019

Tracknicity Aims to Solve Inventory Management Woes

‘Bridging the gap’ between D-Tools and Quickbooks, new home-grown Tracknicity software saves Residential Systems Inc. in Littleton, Colo., $1,000/month in mismanaged inventory.

Jason Knott · July 30, 2019

Azione Unlimited Expands Into Canada

Azione Unlimited looks to become the first U.S-based buying group to expand into the Canadian market, citing a desire to connect Canadian and American dealers.

CE Pro Editors · June 25, 2019

Grading Your Reps (and 6 Other Business Tips You Probably Aren’t Doing)

Hiring a COO, tricks to get architects and designers to attend lunch-and-learns, grading your independent reps, and putting pricing at the end of the proposal are among the business advice shared at Azione Unlimited conference.

Jason Knott · April 15, 2019

Azione Members Work to Improve Online Reviews

One Firefly audits of Google, Houzz and Yelp reviews reveals poor management of online reviews by Azione member websites.

Jason Knott · April 8, 2019

Azione Prepares Members for Changing Market Dynamics

Azione members grow 14.63% in 2018 and group is emphasizing stronger relationships with architects in 2019.

Jason Knott · April 5, 2019

3 Tactics to Fight the Looming Market Correction

As the market slows, integrators need to act quickly to boost sales and marketing efforts, differentiate themselves in the market, or downsize their company payroll.

CE Pro Editors · March 7, 2019

Bleak Economy Ahead: Azione Pushes Lighting, Workforce Development, Website Mastery

Anticipating dire economic straits for 2019, Azione chairman Richard Glikes urges home-tech integrators to embrace lighting and wellness, and to get aggressive on workforce development and marketing.

Julie Jacobson · November 5, 2018

How A Luxury Manufacturer Got Interior Designers to Love Home Tech

When smart home technology is seen by the interior design community as a “necessary evil,” Barco Residential wins by painting spaces with video.

Julie Jacobson · October 26, 2018

Should You Buy or Lease Your Showroom?

Integrator Residential Systems Inc. stops leasing and buys an office/showroom to contribute to a future exit strategy. Results include wealth creation, boost in employee morale, and tax benefits. Let’s do the math.

Jason Knott · May 8, 2018

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