ADI Global Distribution, a wholesale distributor of security, AV and low-voltage products, announced it has launched new websites in the U.S., Canada and Puerto Rico.
The new websites were redesigned to deliver an enhanced online shopping experience at ADI. The redesigned sites feature a simple user interface and improved navigation to make online browsing and purchasing seamless for dealers.
“To help deliver the best user experience to our customers, we incorporated their feedback into the redesign of our sites,” says Laura Phelan, vice president of digital experience and digital branch at ADI.
“The website redesign is the first phase in our larger initiative to transform the customer’s digital experience at ADI. We’ll continue adding new features and functionality to our Digital Branch, and make it easier for dealers to access the products, services and support they need from ADI.”
ADI’s websites and e-commerce platform, known as the Digital Branch, gives customers access to the full range of products and services available at ADI. With a mobile-first design, the updated ADI sites feature clean, modern aesthetics that look good on all devices – from desktop to mobile.
The distributors also points out that an updated navigation bar provides quick links to new products, services and deals, and it provides faster loading times to offer more efficient browsing.
Additionally, the ADI monthly sales flyer is now interactive online. After logging in, customers can click on products in the flyer to see promotional pricing, view details and add products to lists for future purchase.
The ADI U.S. site is available at adiglobal.com/us, the ADI Canada site is available at adiglobal.com/ca and the ADI Puerto Rico site at adiglobal.com/pr.
To sign up for an online ADI account, dealers can click on the Sign In link on the upper right corner of the homepage, and then select Register for Online Account.