URC Upgrades Dealer Locator with Installation Profiles
URC's online Dealer Locator now allows integrators to showcase installations with photo galleries and testimonials.
URC has added a new Dealer Portfolio marketing feature for its website Dealer Locator that allows URC Master Dealers to not only provide their location and contact information, but also show visiting consumers their finest installs, complete with short captions, photo galleries, customer testimonials and more.
Qualifying, approved installs are posted to URC’s Dealer Locator, where consumers can fill out a simple inquiry form that is automatically sent to the URC Master Dealer in their area.
“We are bridging a major opportunity with this launch,” says Cat Toomey, URC’s director of marketing. “Letting website consumers know you’re in business is one thing, but showing them who you are as a company, your specific expertise, and what you’ve done for other clients can greatly further the potential for a fast decision and a profitable customer relationship. Our exclusive, first-of-its kind Dealer Portfolio feature is another important step on our path to making the consumer and dealer connection easy and exciting, while delivering value-add to our Master Dealers.”
Introduced last fall, URC’s enhanced Dealer Locator enables consumers who are interested in URC’s Complete Control systems and Total Control whole-house control solutions to quickly find and directly connect with their nearest authorized dealers from the URC website.
URC Master Dealers are placed at the top of the consumer search results in the URC website Dealer Locator. Integrators earn that designation by demonstrating a high level of customer service and technical training, as well as the ability to conduct live demos.
“URC is unique in the custom install arena in that we naturally have much higher-than-usual manufacturer website traffic due to the broad consumer understanding and appeal of universal remote controls,” adds Toomey. “A picture is worth a thousand words. Delivering this unique Portfolio is sure to be a big win for our top Dealers and our online visiting consumers.”
The feature is now live and accepting submissions for inclusion. Interested URC Master Dealers should contact their URC sales managers for information on the submission process for installation consideration.
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