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Sunday at AMX: Nothing but Fun
Lose the business suits. AMX is partying down.
AMX “hosts” are chucking their stuffy orange jackets on Sunday.
09.12.2009 — Sunday is Game Day at AMX.
No stuffy trade show stuff, just pure unadulterated fun, according to Jeff Kindig, VP of marketing strategy.
"We 're wearing jeans and white polos, serving beer and grilling hotdogs," he says.
Five football games will be showing on five big screens. And guests can indulge in putting and cards.
In addition, AMX will announce the winner of a $27,000 home theater package.
The lucky dealer will be selected from a pool of integrators who took part in the AMXHome Integrate This! contest.
Dealers have been competing all week, getting their hands dirty with AMX's turnkey control system.
"Our goal is just for people to see it, try it, and say, 'Now I get it, I understand'," Kindig says.
No stuffy trade show stuff, just pure unadulterated fun, according to Jeff Kindig, VP of marketing strategy.
"We 're wearing jeans and white polos, serving beer and grilling hotdogs," he says.
Five football games will be showing on five big screens. And guests can indulge in putting and cards.
In addition, AMX will announce the winner of a $27,000 home theater package.
The lucky dealer will be selected from a pool of integrators who took part in the AMXHome Integrate This! contest.
Dealers have been competing all week, getting their hands dirty with AMX's turnkey control system.
"Our goal is just for people to see it, try it, and say, 'Now I get it, I understand'," Kindig says.

Julie Jacobson, Editor-at-large, CE Pro
As a co-founder of EH Publishing in 1994, Julie has edited and contributed to all of the company's publications at one time or another. An authority on home automation, networking, integration, digital convergence and the CE pro channel, Julie speaks often about these subjects at industry events. She graduated with a B.A. in Economics from the University of Michigan, and received an MBA from the University of Texas at Austin. Julie is a washed-up Ultimate Frisbee player.
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