Sunday at AMX: Nothing but Fun
Lose the business suits. AMX is partying down.
AMX “hosts” are chucking their stuffy orange jackets on Sunday.
Sunday is Game Day at AMX.
No stuffy trade show stuff, just pure unadulterated fun, according to Jeff Kindig, VP of marketing strategy.
"We 're wearing jeans and white polos, serving beer and grilling hotdogs," he says.
Five football games will be showing on five big screens. And guests can indulge in putting and cards.
In addition, AMX will announce the winner of a $27,000 home theater package.
The lucky dealer will be selected from a pool of integrators who took part in the AMXHome Integrate This! contest.
Dealers have been competing all week, getting their hands dirty with AMX's turnkey control system.
"Our goal is just for people to see it, try it, and say, 'Now I get it, I understand'," Kindig says.
No stuffy trade show stuff, just pure unadulterated fun, according to Jeff Kindig, VP of marketing strategy.
"We 're wearing jeans and white polos, serving beer and grilling hotdogs," he says.
Five football games will be showing on five big screens. And guests can indulge in putting and cards.
In addition, AMX will announce the winner of a $27,000 home theater package.
The lucky dealer will be selected from a pool of integrators who took part in the AMXHome Integrate This! contest.
Dealers have been competing all week, getting their hands dirty with AMX's turnkey control system.
"Our goal is just for people to see it, try it, and say, 'Now I get it, I understand'," Kindig says.
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About the Author

Julie Jacobson, Editor-at-large, CE Pro
Julie Jacobson is co-founder of EH Publishing and currently spends most of her time writing for CE Pro, mostly in the areas of home automation, networked A/V and the business of home systems integration. She majored in Economics at the University of Michigan, earned an MBA from the University of Texas at Austin, and has never taken a journalism class in her life. Julie is a washed-up Ultimate Frisbee player with the scars to prove it. Follow her on Twitter @juliejacobson.




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