Post-Escient: Let the Discounts Begin

By Julie Jacobson
April 08, 2010
VidaBox may be the first server manufacturer to take advantage of Escient’s demise, but others will surely follow.

This just landed in my inbox:

VidaBox Announces Discount & Trade-in Programs for Former Escient, Axonix, and Xperinet Dealers

For dealers who want to trade in their existing equipment, VidaBox will be offering a $500 credit for any VS-100 or VS-200 system, or a $250 credit for any VC-1 system for up to 3 units. Alternatively, former authorized dealers of the three brands who need media servers for upcoming projects can receive an 10% discount for the first system order, on top of VidaBox's already generous dealer margin. The credit and discount incentives are not stackable. Proof of dealership will be required.

The discount isn’t the interesting thing, though. What’s telling is the number of media-server companies that have closed shop lately – OK, Escient just isn’t making products under its own brand anymore.

Are we nearing the end of dedicated custom-friendly media servers?

VidaBox makes nine different models of Windows Media Centers, servers and extenders. For more information visit http://www.vidabox.com, or call 516-730-7500.

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