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Cowboys Stadium Suite Features Sweet Installation

Includes a Crestron-controlled waterfall, nine TVs and custom close-ups of the field.
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Cowboys Stadium, Arlington, Texas (Brian Dunlap Photography)

To watch the game on TV or get tickets and go to the stadium: that is the question for dedicated football fans.

TV coverage is so good — the camera angles, not necessarily the announcing — that many fans prefer the comfort of their home to the first-hand experience.

Two Dallas Cowboy fan gets the best of both worlds with their uber-high-tech private suite in the new Cowboys Stadium.

In fact, with nine TVs and Crestron automation that allows them to zoom onto the field for custom-close-ups and control a waterfall and fireplace, this renovated suite is actually better than the best of both worlds, according to Steve Elliston of Dallas-based Elliston Systems & Design.

The owners of the Hall of Fame level suite — actually a 20-year license to occupy the suite — decided to make it their own. They hired a general contractor to gut and renovate the already impressive space.

Electronics Audible


The general contractor put Elliston in touch with the suite owners, who also own Traxxas, a remote control car company. While talking to the owners about electronics possibilities, Elliston noted that they are very “techy” and have an open mind.

That combination resulted in a very ambitious installation.

Camera Feature — Installed in a smoked glass ball, “sort of like a casino camera,” near the partition between the inside of the suite and its outdoor seating is a 30x zoom controllable camera, explains Elliston.

The owners can pan, tilt and zoom the camera using his Crestron control system. “It’s like binoculars. They can zoom in on the field and view it on any of the nine TVs,” he says.

That, of course, allows the owners to go beyond the network TV coverage and create their own close-ups — handy for checking out ball placement or zooming in on fans.

Security — The 30x zoom camera isn’t just for watching the field. The owners can check up on their suite online. If, for instance, they can’t attend a game and allow others to use the suite, they can make sure the suite is being treated right.

9 TVs — Most suites in the new Cowboys Stadium feature three flat-panel TVs. Not bad, but Elliston’s clients opted to multiply that by three.

The suite features five Samsung LED TVs and four Samsung LCD TVs. There is one in each of the two bathrooms, plus two are largely dedicated to two wireless computer stations — a fantasy football player’s dream.


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Article Topics

News · Home Automation and Control · Control Systems · CCTV · Commercial · Installation · Crestron · Commercial · Digital Media · Lighting · Installation · Speakers · Lcd · Tvs · Led · All topics

About the Author

Tom LeBlanc, Senior Writer/Technology Editor, CE Pro
Tom has been covering consumer electronics for six years. Before that, he wrote for the sports department of the Boston Herald. Migrating to magazines, he was a staff editor for a golf publication and an outdoor sports publication. Now, as senior writer/technology editor of CE Pro magazine since 2003, he dabbles in all departments and offers expertise in marketing.

2 Comments

Posted by Where's AMX?  on  11/26  at  03:59 PM

With AMX World HQ so close, where are the installations with AMX? I heard they were all over the stadium.

Posted by Isaac  on  11/26  at  05:40 PM

Can we get an equipment list on this?

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