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13 Social Media Web Sites to Bookmark
Here a few of the many online marketing opportunities your company can employ.
Having trouble understanding the differences between Facebook, MySpace, YouTube and Twitter?
Here's a cheat sheet.
Professional Networking
LinkedIn — With over 35 million accounts, LinkedIn enables users to post resumes, cite work history and network with "contacts." Post your company's job openings or ask and answer questions.
MerchantCircle — MerchantCircle, which boasts more than 5 million monthly users, aids small businesses with online and local advertising efforts. Use the site's free e-mail coupon templates to solicit jobs from your own contact list.
Xing — More than seven million registered members use Xing to manage business contacts, profiles, events and community forums. Use the site's contact sorting features to determine a sales channel or pinpoint a marketing audience.
Facebook — Users join networks based on neighborhoods, schools, workplaces, etc. On your Facebook page, you could post press releases, promote events or inform "friends" and "fans" about your services and accomplishments. (Become a Fan of CE Pro on Facebook.)
MySpace — With over one million accounts, MySpace offers a huge online network of active members. You can use your account page to post a profile, a blog, videos, etc. It can serve as a reference point for potential customers or partners.
Twitter — Twitter users are able to generate a profile page to send and receive tweets, text-based posts of up to 140 characters. Send tweets to all of your followers. (Follow CE Pro on Twitter.)
Posting Sites
Digg — Users submit and read news from all over the Internet on Digg. Link to your own press releases, marketing communications or sales notifications. Weigh in on the relevant news posted by other Digg users.
Flickr — This photo and video posting site is a great place to store images. Refer potential clients (or even the press) to your Flickr account for high-res images of projects, people or products.
Mixx — Users generate their own "mixx" of content by voting for or against what's been posted by the site's users. Turn to Mixx to determine what its users like best about your services.
Newsvine — This site draws its content from user-posted news stories. Use Newsvine to determine which industry news stories are resonating with readers.
Small Business Brief — This is where you can post and find industry news, advice or resources. A forum provides networking possibilities as well.
Tweako — Calling itself a "user-powered community Web site and social network," Tweako specializes in all aspects of computing and technology. Submit and read original content, including reviews, how-to guides, product information and more.
YouTube — The Web's most popular video sharing site, YouTube is a place to post your installation or sales videos. Reference the URL of your posts to potential clients via e-mail or other social media.
Here's a cheat sheet.
Professional Networking
LinkedIn — With over 35 million accounts, LinkedIn enables users to post resumes, cite work history and network with "contacts." Post your company's job openings or ask and answer questions.
MerchantCircle — MerchantCircle, which boasts more than 5 million monthly users, aids small businesses with online and local advertising efforts. Use the site's free e-mail coupon templates to solicit jobs from your own contact list.
Xing — More than seven million registered members use Xing to manage business contacts, profiles, events and community forums. Use the site's contact sorting features to determine a sales channel or pinpoint a marketing audience.
How Social Media Can Help Business
Social media is the new frontier of Internet marketing. This overview will help determine the social media sites best for your business.
View How Social Media Can Help Business.
General NetworkingSocial media is the new frontier of Internet marketing. This overview will help determine the social media sites best for your business.
View How Social Media Can Help Business.
Facebook — Users join networks based on neighborhoods, schools, workplaces, etc. On your Facebook page, you could post press releases, promote events or inform "friends" and "fans" about your services and accomplishments. (Become a Fan of CE Pro on Facebook.)
MySpace — With over one million accounts, MySpace offers a huge online network of active members. You can use your account page to post a profile, a blog, videos, etc. It can serve as a reference point for potential customers or partners.
Twitter — Twitter users are able to generate a profile page to send and receive tweets, text-based posts of up to 140 characters. Send tweets to all of your followers. (Follow CE Pro on Twitter.)
Posting Sites
Digg — Users submit and read news from all over the Internet on Digg. Link to your own press releases, marketing communications or sales notifications. Weigh in on the relevant news posted by other Digg users.
Flickr — This photo and video posting site is a great place to store images. Refer potential clients (or even the press) to your Flickr account for high-res images of projects, people or products.
Mixx — Users generate their own "mixx" of content by voting for or against what's been posted by the site's users. Turn to Mixx to determine what its users like best about your services.
Newsvine — This site draws its content from user-posted news stories. Use Newsvine to determine which industry news stories are resonating with readers.
Small Business Brief — This is where you can post and find industry news, advice or resources. A forum provides networking possibilities as well.
Tweako — Calling itself a "user-powered community Web site and social network," Tweako specializes in all aspects of computing and technology. Submit and read original content, including reviews, how-to guides, product information and more.
YouTube — The Web's most popular video sharing site, YouTube is a place to post your installation or sales videos. Reference the URL of your posts to potential clients via e-mail or other social media.
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About the Author
Geoffrey Oldmixon, Freelance Writer & Editor, CE Pro & Channel Pro-SMB
Geoffrey Oldmixon is a Massachusetts-based freelance writer and editor. He served as CE Pro's managing editor from 2007 to 2009.
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