LG’s 84-inch Ultra HD 4K TV is Stunning, Not Stupid Expensive
I thought I wouldn’t be caught dead in 4K, especially with bad hair, but down-rezzing goes a long way in preserving your humility.
Wow, just wow! The product launched Thursday at Video & Audio Center in Lawndale, Calif., near Los Angeles, and I’m pretty sure I drooled in my sushi (gratuitous, I know).
That is one stunning picture. And huge. I never was fazed much when HDTV went from 480p to 1080i to 1080p. The leap to 4K, however, is a big one.
And you know what? It’s really not all that expensive in the scheme of things. When it debuted in 2006, the 103-inch Panasonic 1080p plasma retailed for $70,000. That’s $80,350 in today’s dollars.
The new LG TV had a list price of $19,999 and it was just revealed at the launch that the street price would be $16,999.
RELATED: LG’s Ultra HD Launch: $17k for an 84-inch 4K Display
“I thought it would be more,” said Michael Buchanan, the sixth person to buy a set within two hours of the store opening. (Even at that price, he conceded, “My wife would rather I waited.”)
The picture was so clear and so realistic that it almost makes 3D irrelevant. You feel immersed in it. In fact, one of the 1,000 or so store visitors who braved the long lines to buy a cheap TV thought it was 3D.
He kept saying he’d never seen 3D before and nearly swooned at the (not) 3D picture before him, despite the protestations of the LG rep.
I will confess, however, that real 3D does look incredible with this new set, even off-axis.
Speaking of off-axis, you can go nearly 180 degrees around the display and it’s still crystal clear. Go ahead, add a few extra friends to your next 4K party and they won’t skip a pixel.
Ultra HD Could do Wonders for TV Market
4K (as in roughly 4,000 lines of resolution), which is now being dubbed Ultra HD by the Consumer Electronics Association (CEA) and most of the HDTV community, is truly the next big thing in video.
I don’t get excited about much in the realm of video (or audio for that matter … home automation, now that’s a different story). But this is exciting. This is really, really exciting.
For the next two years as other 4K TVs roll out, we will see a rejuvenation of profits and energy in an otherwise sad TV market.
RELATED: LG and Others Show Big 4K LED TVs
There is no controversy whatsoever with 4K as there was with 3D. Because it was possible to have a less-than-optimal 3D experience with your HDTV set, the “next big thing in technology” fizzled, mostly from bad press.
Plus you needed special peripherals like glasses and gadgets to communicate with the glasses, and other gizmos to make 3D work.
With 4K, “You don’t have to revamp your ecosystem,” says Jay Vandenbree, senior VP of LG and the head of LG’s U.S. Home Entertainment business. “This is not changing a pin adapter and everyone has to run to the store. DVDs can already hold 4K. HDMI already supports it.”
You won’t hear a single objection to a glorious 4K display. It is perfect.
That’s a big statement from a cynic like me.
At the same time, I wonder what porn stars and newscasters will think of the new format.
RELATED: Ultra HD: What Will the Porn Industry Think?
PHOTOS: Overheard at LG’s 4K Ultra HD Launch
—————————————————————
![]()
Follow us on Twitter!
@juliejacobson
@ce_pro
Subscribe to the CE Pro Newsletter
Read more Displays stories
10 Great Products for Your Next JobHome Theater Dazzles with 11.1-Channel Audio System, Millwork
Hidden Projector, Glowing LEDs Make for Epic Movie Nights
Panasonic Plasma TV News: Pricing and Distribution
WAVE Distributing Launches House Brand for Mounts & More
More in Displays
About the Author

3 Comments (displayed in order by date/time)
It’s not that big of a jump because it will be years away before broadcast companies adopt the format. It cost the companies millions to update their equipment to 1080i.
Here we are in 2012 and there is less than 1% content that 1080p over the air.
Agree with YATI. It’ll be quite a few years before we’re seeing anything close to “ubiquitous” 4K content.
Compression methodology hasn’t been resolved, 12-bit color [yes/no?], will the Blu-ray format deliver 4K content [again compression, how large a file, how many layers etc etc - all as yet unresolved], streaming [order more bandwidth today!] and much more. This 4K thing is a bit of a pandora’s box but I guess “more pixels” will be the driving force for many.




Yawn, time for a job change. The article reads like an add for LG.