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Lexicon to Launch BD-30 THX-Certified Blu-ray Player

Aims to equip dealers with a step-up, high-performance Blu-ray player option.


Lexicon’s BD-30 Blu-ray player is scheduled to launch at CEDIA Expo 2009 in September with a preliminary price planned at $3,499.

Looking to fill a void in the Blu-ray player market, Lexicon says it will launch the first THX-certified Blu-ray player.

The BD-30, which is currently going through the THX certification process, will be released at CEDIA Expo 2009 in September, according to Marc Kellom, VP of marketing for Lexicon parent Harman International.

With a preliminary price planned at $3,499, the BD-30 provides a big step-up option for consumers and bucks the trend toward lowering Blu-ray prices for the holiday selling season.

A high-performance Blu-ray option makes sense for CE pros, according to Kellom. He points out that many installers are connecting PlayStations or inexpensive components to high-end systems just for Blu-ray.

There is some competition in the step-up Blu-ray player market. Denon recently announced its DVD-A1HDCI, Marantz has several Blu-ray models and Sony just announced a Blu-ray 400-disc changer.

Lexicon’s BD-30 will be particularly appealing to CE pros, according to Kellom, because of the opportunity to marry it with its forthcoming MC-12 Firmware v2.0, which updates the MC12HD to accept 7.1 PPCM signals over HDMI.

Offering the firmware revision in conjunction with the Lexicon BD-30 creates a Dolby TrueHD and DTS Master Audio compliant theater system that Lexicon says will be marketable for CE pros. It adds:

By performing the Dolby TrueHD and DTS Master Audio decoding in the Blu-ray player, the listener benefits from having all mixing functionality done within the player. For instance; commentary tracks can be lost if a native bitstream is sent to the A/V processor. By sending the mixed 7.1 LPCM signal to the A/V processor the listener can always be assured that all content is being transmitted.

“They can combine it [the BD-30 and the MC-12 Firmware v2.0] and offer it as a top-level solution,” Kellom says. It also provides the opportunity for CE pros to call up existing MC-12 software customers to discuss upgrades, he adds.

The MC-12 is also targeted for a September release.

Some additional details about the THX-certified Lexicon BD-30 Blu-ray player:
  • Supports Blu-ray, DVD, SACD, DVD Audio, CD and video & audio over USB
  • Has a reported loading time of less than 5 seconds
  • Uses Anchor Bay’s VRS technology
  • BonusVIEW
  • BD-Live
  • RS232 for use with external control systems

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Article Topics

News · Product News · Blu-ray · Blu-ray · All topics

About the Author

Tom LeBlanc, Senior Writer/Technology Editor, CE Pro
Tom has been covering consumer electronics for six years. Before that, he wrote for the sports department of the Boston Herald. Migrating to magazines, he was a staff editor for a golf publication and an outdoor sports publication. Now, as senior writer/technology editor of CE Pro magazine since 2003, he dabbles in all departments and offers expertise in marketing. Follow him on Twitter @leblanctom.

9 Comments (displayed in order by date/time)

Posted by TRTATUM  on  07/24  at  01:59 PM

The only blu-ray story more insane than the Sony $1900 mega-changer is the Lexicon $3500 single disc player.

Posted by Joel DeGray  on  07/24  at  03:22 PM

Mega Changers will be around for a very long time.
Consider 400 disks x 50GB ea, that’s 20TB of storage! The cost of the media will come down to a few $$ per blank. There will be no need for lossy audio formats, imagine a 300 CD collection in WAVe on 4 DVDs, or your entire collection, plus all of the iPod videos you could imagine on a single disk in the front of your SUV on a family trip!!

Posted by Patrick Green  on  07/26  at  12:01 AM

What I would like to know: Is Lexicon paying Oppo fees for this apparant clone? It plays the same disc types and has an identical layout, both of the front panel and the rear panel. The only added “feature” seems to be that you can play the yak-track over the lossless audio, yay (IMO defeating the purpose of the lossless audio).
If so, Oppo presumably demands very high fees, as the Lexicon’s price is 7 times! that of the Oppo. I suppose some of the added cost is explained by having to get the player THX certified…..

Posted by bad_code  on  09/02  at  12:08 AM

Patrick Green, Lexicon is not copying oppo. If you say they are copying Oppo then look at Denon. There will be more that you can claim are copying oppo. Just think about the massive number of DVD Players that also play SACD and CD. Have all of them copied someone else so they should pay someone? Your logic is very flawed.

Posted by drewski  on  09/17  at  09:52 AM

bad_code, the platform for this player is the Oppo BDP-83. i think that much should be obvious from the form-factor and every single button and rear connector is identical.

it’s a great platform to start with. hopefully they’ve made some updates under the hood like the analog processing for audiophiles and whatever they may have updated to get THX certified, and not just a nice brushed silver faceplate. smile

Posted by Muppetman  on  09/27  at  01:55 PM

I love all of you guys who see that the Lexicon is using the Oppo chassis and electronics layout and automatically assume that it’s a rip off with a shiny front at loads more money…. and yet wait….. have any of you been able to do a direct comparison between the two, do you know what’s been changed inside, have you even actually seen a Lexicon working?!

If the Lexicon offers just a small picture upgrade on the Oppo, plus better audio replay (the Oppos CD replay is abysmal - and no I don’t mean for people who think that Denon make great CD players!) then owners of Lexicon gear will be more than happy to buy and the likelihood will be that they’ll be more than pleased with it.

Don’t assume that just because something seems dear to you and doesn’t offer much of an upgrade over a similar product, that the 20% increase you get for the extra money isn’t appealing to someone who can afford it.

Also, don’t moan about what bad value something is until you’ve actually seen it working against the thing it’s based on.

If you want the car analogy, look a Mercedes and then look at a Maybach. Same car, way way more expensive. Still it’s a better car and people buy it.

Posted by bad_code  on  10/21  at  11:41 PM

drewski, You seem to be basing your comment only on assumptions. So what good is that? I don’t know if you are right or wrong, but the fact is you don’t seem to know either.

Posted by Clint DeBoer  on  01/16  at  10:18 AM


Great thoughts. You are, of course, completely wrong, however. I believe this is what you asked for:

Posted by BobSmith  on  01/17  at  10:09 PM

It’s not just a clone, it’s an oppo player. They literally purchased oppo players, dropped them, unaltered, into a shiny aluminum shell, and upped the price three grand. If you take off the lexicon shell, there, underneath, is the oppo player, case and all. All they changed was to yank off the original back panel so the plugs would line up flush.

No hardware tweaks, no software tweaks. If you buy this machine from lexicon you’re a slobbering moron, and you deserve to be charged three thousand dollars for a functionless chunk of milled aluminum.

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