By Jason Knott · February 15, 2018 • Lelch Audio Video uses strong marketing techniques, specializes in basement remodeling, and embraces responsive service plans to target Millennials.
By Julie Jacobson · November 22, 2017 • J.D. Power survey suggests wealth-management firms are ignoring 'emerging affluent Millennials', causing the generation to move to online investment vehicles. Custom home-technology pros be warned.
By Julie Jacobson · November 17, 2017 • Parks Associates research indicates video doorbells will be more popular than voice-control products this 2017 holiday, and that millennials and Amazon Prime members will be key purchasers of CE and smart-home devices.
By Josh Willits · October 23, 2017 • Home technology integrator and quasi-Millennial visits Loxone showroom to scope out the home control and automation system for his new home.
By Josh Willits · October 23, 2017 • This home technology integrator says there's a strong opportunity to market toward the mid-level consumer, Gen-X and Millennials who want smart-home technology but can't afford a $100k control system.
By Lisa Montgomery · May 11, 2017 • It's official. A recent Houzz survey finds that first-time home buyers and millennials are more likely than any other group to prioritize smart home technology in new houses and renovations.
By Julie Jacobson · March 31, 2017 • BlackWire launches emoji driver for Control4 home automation systems, wooing Millennials with icons they know and love.
By Julie Jacobson · February 20, 2017 • Leslie Shiner led CEDIA's marathon "Work Smarter, Not Harder" workshop at ISE 2017, where she and top integrators shared tips on human resources, operations, sales and service.
By CE Pro Editors · January 13, 2017 • After a strong 2016 with 8.1% average growth, integrators look to keep momentum going for 2017. Now if only they can find technicians to hire.
By Julie Jacobson · December 16, 2016 • Taking a page from Blue Apron and Warby Parker, Audio Advice launches e-commerce and content-marketing site to attract a broader audience to high-end audio and other home technologies.
By Phillip M. Perry · November 29, 2016 • It can sometimes be tricky to manage the younger generation. Here are three words to help you remember what kind of management style they might need.
By Julie Jacobson · November 2, 2016 • It’s not that Millennials and other with-it customers want cheap; they just want smart home solutions that are simple and convenient. Will traditional custom installers meet their needs, or will Millennial-run start-ups own the market? (Julie Jacobson / CE Pro)
By Julie Jacobson · October 27, 2016 • IoT and the business of smart-home data drove a panel discussion at the recent Azione Unlimted conference, where home-tech experts chimed in on everything from DIY automation to Millennials and the “ownerless economy.” (Julie Jacobson / CE Pro)
By Chuck Schneider · October 20, 2016 • When Millennials do finally move out of their Mom's basement or their rented apartment in Williamsburg, they're going to be looking for certain amenities in their new homes.
By Chelsea Cafiero · October 14, 2016 • Study shows 56% of consumers who already own at least one connected device intend to buy more smart home products in the next year.