At CEDIA Expo 2025, SoundVision Technologies is set to highlight the strength of its portfolio, including TruAudio and VSSL, in a way that underscores its deep roots in the custom installation community.
In a recent conversation with CE Pro Executive Editor Zachary Comeau, Mike Grubb, VP of Global Sales, described SoundVision as “a company built by installers for installers.” Founded in 1999, the company’s mission has been consistent: to deliver solutions that are innovative, time-saving, and designed for long-term performance.
The company’s presence at CEDIA Expo will reflect that ethos. Grubb emphasized that SoundVision’s booth will showcase both the technology and the high energy of its team. Visitors can expect to see demonstrations that highlight the brand’s approach to simplifying integration while maintaining the quality that dealers and end-users expect.
With TruAudio, SoundVision delivers a broad range of loudspeakers and custom audio solutions, while VSSL has carved out a place as a key player in the streaming amplifier space. Together, these brands illustrate SoundVision’s commitment to providing integrators with tools that meet evolving demands in whole-home audio and entertainment.
Beyond product displays, Grubb underscored that CEDIA is about relationships as much as it is about technology. “It’s a terrific space to see what we’re working on and to connect with the people behind the brand,” he said.
As the industry continues to grow more complex, SoundVision Technologies aims to keep its solutions straightforward and integrator-focused, reaffirming its role as a trusted partner in the custom installation channel.
