In a recent conversation with CE Pro Executive Editor Zach Comeau, Sean Kelly, Chief Technology Officer of Panamorph, detailed the company’s latest innovation designed to elevate home theater and commercial projection experiences. Panamorph, long recognized as a leader in anamorphic lens technology, has unveiled a new lens aimed squarely at the ultra-high-end segment of the market.
According to Kelly, the development builds on decades of engineering expertise. The new lens is engineered to optimize brightness and clarity when displaying content in the cinema-standard 2.4:1 aspect ratio, offering a level of performance that resonates with both discerning residential clients and commercial installations demanding uncompromised visuals.
“This is where projection is headed,” Kelly explained, noting that larger-scale residential theaters and high-output commercial systems are increasingly seeking distortion-free image quality. With this new solution, integrators and theater designers can deliver sharper images, enhanced pixel density, and more immersive experiences without compromising on design flexibility.
The interview also touched on how Panamorph is positioning itself at the intersection of luxury home cinema and commercial AV, continuing its reputation as the go-to brand for anamorphic conversion lenses. For integrators, the announcement signals an opportunity to meet growing demand for premium video systems that rival commercial cinema quality.
As the home theater market trends toward bigger screens and higher resolutions, Panamorph’s latest offering underscores its role in pushing projection technology forward.
Catch Panamorph at CEDIA Expo/CIX 2025 at booth #4409.