Sony has introduced a new BRAVIA Theater home audio lineup alongside its BRAVIA 3 II LED TV, expanding its home entertainment portfolio with new soundbars, subwoofers, rear speakers and a mid-tier display option, according to the company.
New Sony BRAVIA audio products
The new audio lineup includes the BRAVIA Theater Bar 7 and BRAVIA Theater Bar 5 soundbars, as well as the BRAVIA Theater Sub 9, Sub 8, Sub 7 and Rear 9 optional speakers. Sony says the products are designed to create a wider, more immersive surround sound field while also giving consumers and integrators more flexibility to build out or upgrade a home cinema system over time.
According to Sony, the BRAVIA Theater Bar 7 is positioned as a compact single-soundbar option with nine speaker units, including up-firing and side speakers, and support for the company’s 360 Spatial Sound Mapping technology. Sony says the model is designed to deliver a cinema-style surround experience from a single bar and can be expanded with optional subwoofers and rear speakers.
The BRAVIA Theater Bar 5, meanwhile, is a 3.1-channel soundbar system with a wireless subwoofer. Sony says it is aimed at delivering a mix of bass performance, dialogue clarity and value, while also incorporating S-Force PRO Front Surround, Vertical Surround Engine and its upmixer technology for more enveloping sound.
Sony says both soundbars support Dolby Atmos and DTS:X content and can integrate with compatible BRAVIA TVs for control through the television menu, including use of Sony’s Voice Zoom 3 dialogue enhancement feature. The company says users can also access sound settings through the BRAVIA Connect app, with setup and accessibility features designed to simplify installation and daily operation.
To complement the soundbars, Sony is also introducing three wireless subwoofers and one rear speaker package. According to the company, the BRAVIA Theater Sub 9 uses dual 200mm drivers with a vibration-cancelling opposing-driver design, while the Sub 8 features a single 200mm driver. The slimmer Sub 7 uses a 130mm driver and supports two-way installation.
Sony says the BRAVIA Theater Rear 9 package includes wireless rear speakers with 80mm up-firing drivers intended to enhance rear-channel performance and expand the 360 Spatial Sound Mapping effect. The company also says dual subwoofer playback is now supported for the first time in the BRAVIA Theater series with compatible models.
For the audio lineup, Sony says the BRAVIA Theater Bar 7 will retail for $869.99, the Theater Bar 5 for $349.99, the Sub 9 for $899.99, the Sub 8 for $499.99, the Sub 7 for $329.99 and the Rear 9 for $749.99, with presales beginning in Spring 2026.
New Sony Bravia 3 II
Alongside the new audio products, Sony is expanding its TV lineup with the BRAVIA 3 II, a mid-tier LED television available in sizes up to 100 inches. According to Sony, the BRAVIA 3 II uses the XR Processor and XR Triluminos Pro, supports Dolby Vision, Dolby Atmos and DTS:X, and includes four HDMI 2.1 ports with 4K/120Hz support for gaming applications.
Sony also says the TV includes a redesigned Inclusive Remote Control with optimized button spacing and a Remote Finder function intended to improve accessibility and ease of use.
The BRAVIA 3 II includes Google TV with Gemini integration, which Sony says allows users to search content, ask questions and control smart home devices through more conversational voice interaction. Sony says the TV will be available in Spring 2026 through Sony and authorized retailers, with pricing ranging from $599.99 for the 43-inch model to $3,099.99 for the 100-inch version.
