Just Video Walls (JVW) is embarking on a series of strategic updates to its U.S. manufacturer’s representative network following a series of brand partnerships with various vendors and buying groups. According to Just Video Walls, the changes are a deliberate shift toward modern, agency-style rep partnerships, which it believes will better support specification-driven sales, market education and high-touch project execution.
“By partnering with agency-style rep firms, Just Video Walls is engaging earlier in the project lifecycle at the design, architecture, and system-planning stages rather than competing solely at the point of sale,” the company stated in a press release announcing the changes.
“This shift enables more thoughtful system design, clearer expectations for integrators, and higher-performing installations in luxury residential environments.”
New Rep Firms Being Added to Just Video Walls’ Network
New York & New Jersey: Hill Residential
While the Hill Residential name is new in the territory, JVW says the team is deeply embedded in the New York and New Jersey high-end residential market, bringing decades of experience supporting complex, design-driven projects to their new roles.
Rocky Mountain Region: Momentum Group
In the Rocky Mountain region, Just Video Walls has partnered with Momentum Group, replacing Soundtech as its representative firm.
According to JVW, Momentum brings a consultative, agency-driven approach to the territory, with a focus on specification sales, technical competency and long-term dealer relationships that align with the company’s objectives.
Arizona & Las Vegas: Innovative Consulting & Marketing
This appointment of Innovative Consulting & Marketing addresses what Just Video Walls saw as a previous gap in the region and, according to the company brings on a firm with strong ties to the Southern California market.
Per JVW: “Innovative’s strategic sales approach and regional insight make them well-positioned to support integrators in fast-growing luxury residential markets.”
Southern California: Unified Representatives
Unified Representatives will continue as Just Video Walls’ rep firm for Southern California as the company states Unified’s established presence, combined with its relationship to Innovative Consulting & Marketing, supports a cohesive West Coast strategy focused on education, specification and consistent system design.
Northern California: Zone Pacific Sales
With the appointment of Zone Pacific Sales, Just Video Walls will be transitioning Northern California from direct sales to a representative model.
Zone Pacific brings deep regional expertise and established relationships to a market where MicroLED adoption continues to grow across luxury residential and experiential environments.
Pacific Northwest: Marketshare
Similarly, Just Video Walls has added Marketshare to cover the Pacific Northwest, another region previously managed through direct sales.
Marketshare enables deeper, localized engagement with integrators and specifiers throughout Washington and Oregon, while maintaining Just Video Walls’ high standards for technical support and dealer experience.
