CEDIA 2016 is coming to Dallas on September 13-17. CE Pro spoke to Chris Kane, VP of sales at AudioControl, about the company's plans for the show and what to expect in booth #3728.
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What would you say to dealers who are already familiar with your product line?
At CEDIA this year, we will be shipping over 15 new products, probably our biggest ever new-product-platform, and dealers visiting the Expo should make sure to arrange time to visit our booth and spend time with our team or join one of our dedicated training presentations.
We will be launching our new Architect distributed audio amplifiers that offer higher power levels, digital audio inputs and feature compact 1U and 2U chassis. Additionally our new Director ‘M’ series offers full signal matrixing that allows the routing of any input signals to any amplified output channels across one or more amplifiers. Our new powerful 8-channel 1U Director M4800 and 16-channel 2U Director M6800 are one of a new generation of Matrix-Amplifiers that will start shipping at CEDIA and the first of its kind on the market today — a unique, must-see new product in 2016!
AudioControl’s new theater receivers and pre-amp processor that support Dolby Atmos, true 4K HDMI 2.0a signals, DTS-X and Dirac Live room correction will be available for all dealers to experience. Best sounding products in their respective classes. The design, performance and power from these new theater solutions have exceeded all expectations!
What would you say to dealers who are stumbling across your company for the first time?
We’re not big, nor are we that small. Just a group of obsessive audio experts — including some of the best engineers on the planet — making audio solutions for people who love amazing sound, no matter if that love is new or longstanding. We design and manufacturers our products just outside of Seattle, Wash. Made in the U.S.A. for over 40 years!
We are exclusively focused on the CI market with full integrator support, industry leading 5-year warranty, no internet sales and a passion for the best audio solutions available today. We are one of the very best to work with and love what we do in our markets.
If an integrator stops by your booth with only 5 minutes to spare, what’s the one product he should examine or one question he should ask?
Definitely our new line of matrixing amplifiers. The Director ‘M’ series sports a powerful DSP that allows for signal matrixing, equalization, high and low pass filters plus huge amounts of power in compact 1U and 2U chassis.
What’s your most memorable CEDIA moment?
CEDIA Expo 1998 — the great flood in New Orleans!
Course Offerings at CEDIA:
New this year, we will be hosting free training presentations at the AudioControl booth everyday in our dedicated training area. Contact us for a complete schedule or come by the AudioControl booth for course descriptions. A fantastic opportunity to learn about AudioControl and meet the entire team.
Do you have any giveaways, contests or quirky features planned for CEDIA?
We will be giving away each day to one lucky winner one of our award-winning Bijou 600 amplifiers. We are also hosting our second annual, invitation only, SausageFest for all dealers on Friday evening. Stop by our booth for details and your invitation.
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Think of your closest competitor. What is one thing you do offer that they don’t?
AudioControl is alone in delivering its new generation of ‘The Director’ 1U and 2U Audio Matrix-Amplifiers. We have worked hand in hand with our custom installation partners to launch the most powerful, flexible, robust and incredible sounding amplifiers with full matrixing features for today’s demanding projects. In addition inspired, designed, engineered and made right here in the USA in Seattle, with our 5-year warranty, by an dedicated team of audio lovers.
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