CE Pro 100 Names Top Voice Control Brands

Not surprisingly, Amazon’s Alexa dominates the voice control market, followed by Apple’s Siri, Savant, Google and Comcast.


CE Pro's annual Brand Analysis study surveys the top 100 highest-revenue residential integration firms, otherwise known as the CE Pro 100, to determine their preferred brands in the categories of audio, video, home automation, networking, lighting control, security and more.

In this category-by-category breakdown, senior editor Bob Archer delivers an in-depth look at the most frequently used manufacturers in 55 product categories. The numbers associated with each manufacturer reflect the number of CE Pro 100 dealers using that brand.

Voice Control is a new Brand Analysis category for 2017.

Not surprisingly, Amazon’s Alexa dominates the market. Apple with its Siri platform is a distant second.

Perhaps most surprising is the showing of Google. Given the advertising and marketing push that Google is giving its Assistant platform and Home speaker, it will likely fare much better in the years to come.

See the full report here.

Top 5

Amazon Alexa: 55

Apple Siri: 11

Savant: 9

Google Assistant: 5

Comcast/Xfinity: 2

Other Brands

Dish Network: 1

Honeywell: 1

See the full report. 

About the Author

Robert Archer
Robert Archer:

Bob is an audio enthusiast who has written about consumer electronics for various publications within Massachusetts before joining the staff of CE Pro in 2000. Bob is THX Level I certified, and he's also taken classes from the Imaging Science Foundation (ISF) and Home Acoustics Alliance (HAA). Bob also serves as the technology editor for CE Pro's sister publication Commercial Integrator. In addition, he's studied guitar and music theory at Sarrin Music Studios in Wakefield, Mass., and he also studies Kyokushin karate at 5 Dragons and Brazilian jiu-jitsu at Binda Brazilian Jiu Jitsu; both schools are located in Haverhill, Mass.


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AlexaAmazonAppleCE Pro 100 BrandsComcastEchoGoogleGoogle HomeSavantSiriVoice Control