Recently, Kordz managing director James Chen embarked on a two-month-long road trip across the continental U.S. to gauge the current state of the industry and connect with industry influencers and customers along the way. Sharing his thoughts and conclusions following this roadtrip, Chen documented the experience during his cross-country caravan in a article published here.
“James Chen’s Connectivity Road Trip Adventures” was designed to get to the heart of current issues and concerns of systems integrators and it uncovers the types of connectivity features and designs Kordz can develop next to make their jobs easier. “We’re listening to and engaging with our customers and are committed to bringing as many of their needs and suggestions to fruition as possible,” says Chen.
Beyond sustainable, installation-friendly products, integrators expressed to Chen their desire for ongoing education and certification. “Integrators are eager to expand their knowledge on topics like HDMI certification, mechanical differences in cable, 4K compliance and more,” comments James Chen. “Kordz plans to be at the forefront of these initiatives, as well, creating an end-to-end educational pipeline for the industry.”
By taking the time to visit with integrators, sales reps, colleagues and peers during several industry events and engaging in advocacy work on Capitol Hill, Chen gathered insights that help align Kordz with the evolving needs of their customers and builds a stronger, more resilient industry.
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