Paradigm Offers ‘Insane’ Audio Demo at CES 2018

Paradigm showcases the power of its Persona speakers with Anthem STR Pre-amp and Power Amp for best audio demo at CES 2018 for integrators.

Paradigm Offers ‘Insane’ Audio Demo at CES 2018

The master of insanity himself, Rob Sample, director of training at Paradigm, logged the best audio demo at CES. A detailed, 30-minute listening guide using Santana and Delibes.

One of the bright spots in the somewhat quiet high-performance area at CES 2018 was the “insane” Paradigm Electronics demo at the Venetian Suites that was wowing attendees. Due the sporadic traffic at the venue, Rob Sample, director of training and Paradigm, was able to put on a superb 30-minute demo for attendees, explaining the specific nuances to listen for in the recordings. 

The equipment set-up consisted of the Paradigm freestanding Persona Series 3F speakers, which run $5,000 each. The speakers were teamed up with the Anthem AV STR Power Amp and STR Pre-amp.

Sample started by describing the equipment, then set up the first track, “Black Magic Woman” by Santana, which he was running as a high-res audio file from a laptop. In particular, he brought the group's attention to the energetic beat in the second half of the song. The clarity in Carlos Santana's splended lead guitar was apparent, but so was the ability to hear the different conventional drum and bongo drum mix. In total, the song, recorded in 1970, runs 5 minutes, 24 seconds. The beating of the heads of every person in the room was a telltale sign they were enjoying the experience. 

SEE RELATED: Video Review of Paradigm Persona Speakers

Ben Gottlieb and Steve Briggs of University Audio in Madison, Wis., were among the listeners. When the song was over, Gottlieb emphatically stated, “I have been doing this a long time, and  it is first time in a very long time that I can truly say that I heard things in a song that I have never heard before. That was insane.”

Briggs agreed, asking Sample to shift to something softer. He put on an operatic duet of the “Flower Duet” from Delibes' Lakme featuring Sabine Devieilhe. 

“What a pairing,” noted Briggs, in reference to not only the duet but the Persona speakers with the Anthem amps. 

About the Author

Jason Knott
Jason Knott:

Jason Knott is Chief Content Officer for Emerald's Connected Brands. Jason has covered low-voltage electronics as an editor since 1990, serving as editor and publisher of Security Sales & Integration. He joined CE Pro in 2000 and serves as Editor-in-Chief of that brand. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He has been a member of the CEDIA Business Working Group since 2010. Jason graduated from the University of Southern California.




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