GreatAmerica Unveils A/V Financing Program for Integrators

Targeting primarily commercial A/V projects, GreatAmerica develops bundled package to enable integrators to finance both equipment and service fees for their clients.


Financing company GreatAmerica Financial Services has unveiled a new bundled program for integrators called AV AMP that incorporates monthly service contract fees into invoices from integrators. AV AMP simplifies the often confusing A/V market transactions that separate the equipment purchase from the service agreement on separate invoices. Moreover, AV AMP helps those who aren’t consistently selling service agreements get started.

AV AMP was developed with help from the National Systems Contractors Association (NSCA), a non-profit association that represents the commercial low-voltage electronic systems industry. The relationship is focused on helping A/V systems integrators improve transactions with simpler invoicing and integrating monthly payment options into quotes for their customers.

“Technology is bought and sold through monthly payments – and that now includes A/V,” said Chuck Wilson, NSCA executive director. “Financing is beneficial not just for integrators, but also for their customers. The GreatAmerica AV AMP program gives NSCA members a new way to help their customers access the latest A/V technology while also benefitting from a profitable recurring revenue business model.”

“Technology is bought and sold through monthly payments – and that now includes A/V.”

— Chuck Wilson, NSCA

GreatAmerica has traditionally worked with resellers of office technology such as copiers, printers, business communications and networking equipment.

“We’ve seen the results As-A-Service models provide in other industries and we want integrators and their customers to share these benefits too,” says Wil Meggers, vice president and general manager of the GreatAmerica Unified Communications and IT Group. “We’re looking forward to learning more about the market and how to best serve integrators as they transition to AV AMP.”

A family-owned business, GreatAmerica was established in Cedar Rapids, Iowa in 1992 and has nearly $2 billion in assets. The Unified Communications & IT Group at GreatAmerica is dedicated to understanding the IT, Managed Services, Unified Communications and Low Voltage industries. The financing institution has previously had exposure to thousands of telecom providers, MSPs and independent VARs.  

About the Author

Jason Knott
Jason Knott:

Jason Knott is Chief Content Officer for Emerald's Connected Brands. Jason has covered low-voltage electronics as an editor since 1990, serving as editor and publisher of Security Sales & Integration. He joined CE Pro in 2000 and serves as Editor-in-Chief of that brand. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He has been a member of the CEDIA Business Working Group since 2010. Jason graduated from the University of Southern California.


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