Bravas, the national rollup of integrators offering custom industry services from 15 locations, stated it will split its CEO position into two separate parts, of CEO and president.
Ryan Anderson – who took on the CEO role as the firm ramped up from its origins as members of Vital Mgmt’s Bravas Group Cooperative to its 2019 official rollout backed by private equity firm Presidio Investors – will continue his leadership as president.
Meanwhile, Nigel Dessau, who joined the company as chief marketing officer in December 2018, has been promoted to CEO and will transition from his CMO duties.
“After four-plus years of driving Bravas, my time, passion, and focus should be best deployed, helping to sell Bravas to our customers and potential acquisitions. To achieve both, we have decided to make an organizational change,” says Anderson.
Bravas Boasts No. 6 Ranking in CE Pro 100
Based on its first year as an official entity, the merger of successful integrators now based out of Overland Park, Kan., home of Anderson’s Elevated Electronics location, came in at No. 6 in the annual CE Pro 100 rankings last year with 2019 revenues of $61.3 million. The network of integrators performed 1,500 residential installations plus 100 commercial jobs.
“We are excited by this new stage in Bravas’ development,” notes Anderson, who says he will concentrate on M&A and supporting sales.
“While at Bravas, Nigel has focused on building the brand and marketing team. This work culminated in the recently relaunched website, the Bravas Solution Guide, and a number of key sales support deliverables,” Anderson says. At the same time, Dessau has served the team to support local marketing programs and campaigns across the firm’s 15 locations, he adds.
Before joining Bravas, Dessau served as CMO for multiple tech companies from start-ups to Fortune 500 brands.
He led business product marketing and product management teams for 25+ years, starting at IBM. Other stints for Dessau included StorageTek, AMD and Stratus Technologies among others in both B2B and B2C sectors.