CEDIA, the global association for the home technology industry, has announced that it has hired Christine DeJoy as vice president of communications. Christine DeJoy has over 21 years of communications and public affairs experience in both the for-pro

Marketing specialist One Firefly to assist integrators in shooting, editing, optimizing video with turnkey Video Pioneer offering.

Azione's Richard Glikes says it's time for CE pros to marketing their service, and for suppliers to reinstate solid co-op marketing programs.

One Firefly, a marketing agency catering to custom integrators, and Coastal Source, manufacturers of premium outdoor lighting and audio solutions, have announced a partnership and sponsored marketing program for dealers. Coastal Source is dedicated t

How one audio technology dealer - venerable Audio Advice in N.C. - is getting noticed and what other integrators can take away from their techniques.

Mark Garijanian of Next Level Distribution creates hilarious music video parodies of Hall & Oates among others to launch monthly promotions.