Learn to Thrive by Marketing in a Recession: It’s an Investment, Not an Expense

One Firefly recommends integration companies must shift their mindset from treating marketing efforts as a trimmable expense for short-term financial fix to an ongoing, irreplaceable investment in their long-term success.

May 31, 2023

One Firefly Hires Kat Wheeler as Account Rep

One Firefly, a digital marketing agency that caters to technology professionals in the residential and commercial custom integration markets, has announced that industry veteran Kat Wheeler has been named the account executive of One Firefly’s Sout

May 05, 2023

One Firefly to Deliver Digital Marketing Services to Nationwide Southwest Members

The new partnership between custom integration industry specialist One Firefly and Nationwide Southwest was announced at the 2023 Nationwide Marketing Group Spring PrimeTime event.

Mar 31, 2023

AiSPIRE Launches “I AM AN INTEGRATOR” Campaign

AiSPIRE, has introduced a new marketing campaign called “I AM AN INTEGRATOR,” which celebrates innovative Technologists that provide connected living at its finest.  The video highlights custom integrators who utilize their breadth of kn

Mar 28, 2023

One Firefly’s Bright Idea to Help Dealers Become Video Marketing Mavens

Turnkey Video Pioneer service from One Firefly offers dealers the opportunity to take advantage of multiple platforms to promote projects, testimonials, showroom tours and more.

Oct 24, 2022

People & Places CEDIAMarketing

Christine DeJoy Joins CEDIA Staff

CEDIA, the global association for the home technology industry, has announced that it has hired Christine DeJoy as vice president of communications. Christine DeJoy has over 21 years of communications and public affairs experience in both the for-pro

Sep 20, 2022