PowerHouse Alliance Launches A2V House Brand Products

PowerHouse Alliance distributor consortium debuts at CEDIA 2017 its new house brand of mounts and racks dubbed A2V.


The PowerHouse Alliance distribution consortium has debuted its own A2V brand of products, created by and available exclusively through PowerHouse Alliance distributor members throughout the U.S. The line was created in direct response to dealer needs and requests, debuting its first categories, including racks and TV mounts, at CEDIA 2017.

“We prioritize continual feedback from our dealers, and in doing so we received repeat requests for additional AV accessory options including rack and mount solutions,” says Dennis Holzer, executive director for the PowerHouse Alliance. “All of the PowerHouse Alliance distributor members and many of their dealers were involved in selecting A2V’s categories and products, and through the design and manufacturing process to ensure a quality line.”

The A2V TV mounts are available in various sizes to accommodate up to 70-inch TVs, and can suit any installation with three configurations: standard fixed mounts, mounts with tilting capabilities, or mounts with full arm motion.

“The A2V line provides the low price and increased margins that dealers expect from house brand products.”

— Dennis Holzer, PowerHouse Alliance

The A2V rack series includes dealer requested features: ventilation, locking glass door, grounding, and customizable shelf and drawer options.

The rack models are pre-configured for quick and easy installation, and can be mounted on the wall or installed on included wheels or feet. The racks are available in sizes ranging from 12 to 42-inches.

“The A2V line provides the low price and increased margins that dealers expect from house brand products, with comparable quality to tier one brand products,” says Holzer. “We stand behind the line, having ensured its quality, UL approval, and ease of installation, and we look forward to adding new categories to A2V as there is need in the market.”

Dealers can purchase A2V mounts and rack models from PowerHouse Alliance distributor member warehouses across the nation and from their websites.

Powerhouse Alliance members include: 21st Century, Autco, Audio America, CED, Davis Distribution, ECD, EDI, Mountain West, MRI, Sierra Select, Ui Supplies, and Volutone. 

About the Author

Jason Knott
Jason Knott:

Jason Knott is Chief Content Officer for Emerald's Connected Brands. Jason has covered low-voltage electronics as an editor since 1990, serving as editor and publisher of Security Sales & Integration. He joined CE Pro in 2000 and serves as Editor-in-Chief of that brand. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He has been a member of the CEDIA Business Working Group since 2010. Jason graduated from the University of Southern California.