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PRODUCT BRIEFS
Distributors/Reps | Press Releases
December 16, 2021

PowerHouse Alliance Adds Several New Lines

Product Briefs:
December 16, 2021

PowerHouse Alliance Adds Several New Lines

The PowerHouse Alliance has capitalized on a strong year for integrators with new and expanded member locations throughout the United States and a selection of new product lines that bolster its product portfolio.


In a year when the custom integration and security channels have enjoyed steady growth, the members have expanded and opened new locations to keep up with dealer demand. This year alone the distributors’ members KOA, ECD, Pioneer Music, Mountain West, Sierra Select, 21st Century Distributing, and Alarmax have all either opened brand new additional locations or moved into larger locations to be able to accommodate the needs of their dealers.


“The success PowerHouse Alliance members have seen this year is unprecedented, and that much more impressive when you think about the challenges this year has brought as we navigated through pandemic and post-pandemic life, product availability, and more,” states Dennis Holzer, executive director, PowerHouse Alliance.

“This growth across our membership is a testament to how essential each PowerHouse member is to their region. I’m so proud of the ways PowerHouse Alliance members continue to be the local resource providing not only the products dealers need, but the training, resources, and support to help them succeed and prosper.” 

In a recent member survey, PowerHouse Members overwhelmingly agreed that dealers are on the hunt for new product lines heading into 2022 – which makes the latest additions even more valuable for dealers. PowerHouse Alliance has added to its available product lines, even recently announcing an extension of the A2V speaker lines to include new in-wall and in-ceiling speakers. Five other lines are being added to all 55-plus PowerHouse Alliance locations. The new lines include Aruba, Enclave Audio, Focal, Kanto, and Cync by Savant, and more to be announced. 

“Providing dealers a wide variety of choices and local availability for their projects has always been a cornerstone of the PowerHouse Alliance. We are thrilled to welcome these new additions and know dealers will be eager to learn more about each line,” adds Holzer. “

More news from the PowerHouse Alliance: CE Pro Podcast #52: How PowerHouse Alliance Members Pivoted to Meet Integrators’ Pandemic Needs

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