Bang & Olufsen has announced a new multi-year, long-term collaboration with the Liverpool FC and England footballer, Trent Alexander-Arnold.
This exclusive partnership brings together two perfectly matched names, both unswerving in their pursuits of excellence and their belief in the positive power of music. The 22-year-old right-back brings a unique and inspiring insight on how Bang & Olufsen’s signature style and sound motivates and pushes him to overcome every challenge.
Off the pitch, Trent Alexander-Arnold is surrounded by music, and relies on a quality listening experience to drive him to success. The innate positive and elevating nature of music is vital to Trent’s motivation, propelling him to tackle any obstacle head on. Trent says,
“Music plays a massive role in my day-to-day routine as an athlete. When I’m getting ready for a game, pushing through a big workout or in recovery mode, immersing myself in music gives me that extra push I need to get things done. I’m a proper perfectionist about it, it doesn’t matter if I’m listening to a song in my headphones to help me focus or blasting something on the speakers after a win, I’m not happy unless it’s amazing quality,” states Trent.
“I’m so excited to be working with Bang & Olufsen. Music is a huge part of my life so I need products that will give me the best quality experience possible. Bang & Olufsen delivers that amazing sound alongside state-of-the-art design, so I’m really looking forward to bringing our partnership to life.”