• CEPro_logo_blue-new
  • TOPICS
      • News
        • People & Places
        • Product Briefs
      • Projects
      • Events
      • Control
        • Central Vac
        • Energy/Power
        • HVAC/IAQ
        • Interfaces/Devices
        • Lighting
        • Motorized Shades
        • Whole House Systems
      • Audio/Video
        • Audio/Video
        • AV Accessories
        • AV Racks
        • Cabling
        • Displays
        • Furniture
        • Headphones
        • Home Theater
        • Media
        • Mounts/Lifts
        • Multiroom AV
        • Projectors/Screens
        • Speakers/Subwoofers
        • Wireless AV
      • Security
        • Access Control
        • Alarms/Sensors
        • Services/Platforms
        • Surveillance/Cameras
      • Business Support
        • Associations/Buying Groups
        • Cell Phone Boosters
        • Distributors/Reps
        • Operations
        • Recurring Revenue
        • Research
        • Sales/Marketing
        • Software Services
        • Tools/Testers
      • Networking
        • Cellular
        • Devices/Equipment
        • Wireless
        • Wired/Installation
      • Markets
        • Builders
        • Commercial
        • Design
        • Europe
        • Outdoors
        • Resimercial
        • Wellness
      • CE Pro Hub Pages
        • Bose
        • Savant
        • Inside Sound United
  • PRODUCTS
  • RESOURCES
    • Reports/Downloads
    • Buyer’s Guide
    • Webcasts
    • Podcasts
    • Integrator Jobs
    • Digital Edition
    • CE Pro-iQ
  • SUBSCRIBE
    • CEDIA SHOW UPDATES
    • CEPRO PRINT EDITION
    • CEPRO DIGITAL EDITION
    • CEPRO NEWSLETTERS
  • DISCOVER
    • CEDIA Expo
      • September 29 – October 1
        Dallas, TX
      • VISIT SITE
    • KBIS
      • February 8 – 10
        Orlando, FL
      • VISIT SITE
    • Total Tech Summit
      • October 26 – 28
        Orlando, FL
      • VISIT SITE
    • Commercial Integrator
      • VISIT SITE
    • Security Sales
      • VISIT SITE
    • Tech Decisions
      • VISIT SITE
    • Campus Safety
      • VISIT SITE
    • Design Well
      • VISIT SITE
    • KBB Online
      • VISIT SITE
    • AV-iQ
      • VISIT SITE
    • CE Pro-iQ
      • VISIT SITE
  • Search
  • TOPICS
    • News
      • People & Places
      • Product Briefs
    • Projects
    • Events
    • Control
      • Central Vac
      • Energy/Power
      • HVAC/IAQ
      • Interfaces/Devices
      • Lighting
      • Motorized Shades
      • Whole House Systems
    • Audio/Video
      • Audio/Video
      • AV Accessories
      • AV Racks
      • Cabling
      • Displays
      • Furniture
      • Headphones
      • Home Theater
      • Media
      • Mounts/Lifts
      • Multiroom AV
      • Projectors/Screens
      • Speakers/Subwoofers
      • Wireless AV
    • Security
      • Access Control
      • Alarms/Sensors
      • Services/Platforms
      • Surveillance/Cameras
    • Business Support
      • Associations/Buying Groups
      • Cell Phone Boosters
      • Distributors/Reps
      • Operations
      • Recurring Revenue
      • Research
      • Sales/Marketing
      • Software Services
      • Tools/Testers
    • Networking
      • Cellular
      • Devices/Equipment
      • Wireless
      • Wired/Installation
    • Markets
      • Builders
      • Commercial
      • Design
      • Europe
      • Outdoors
      • Resimercial
      • Wellness
    • CE Pro Hub Pages
      • Savant
      • Bose
      • Inside Sound United
  • PRODUCTS
  • RESOURCES
    • Reports/Downloads
    • Buyer’s Guide
    • Webcasts
    • Podcasts
    • Integrator Jobs
    • Digital Edition
    • CE Pro-IQ
  • SUBSCRIBE
    • CEPRO PRINT EDITION
    • CEPRO DIGITAL EDITION
    • CEPRO NEWSLETTERS
    • CEDIA SHOW UPDATES
  • DISCOVER
    • Cedia Expo
      VISIT SITE
    • Commercial Integrator
      VISIT SITE
    • Security Sales
      VISIT SITE
    • Tech Decisions
      VISIT SITE
    • Campus Safety
      VISIT SITE
    • Design Well
      VISIT SITE
    • Total Tech Summit
      VISIT SITE
    • KBB Online
      VISIT SITE
    • AV-iQ
    • CE Pro-iQ
M
POPULAR SEARCHES
News
Projects
Control
Audio Video
Security
Business Support
Markets
SUBSCRIBE CEDIA EXPO
Control | News | Products | Security | Surveillance/Cameras
September 26, 2018

Alula Adds Video to Smart Home Automation, Security Platform

Alula security cameras include doorbell, PTZ and bullet options, with both local and cloud storage and RMR potential for integrators.
Jason Knott  
Alula Adds Video to Smart Home Automation, Security Platform

Alula's Connect+ Platform now includes a line of four surveillance cameras.

Article:
Control | News | Products | Security | Surveillance/Cameras
September 26, 2018

Alula Adds Video to Smart Home Automation, Security Platform

Smart home automation manufacturer Alula has added a fully integrated video surveillance solution to its Alula Connect+ Platform. The line of four low-cost Alula-branded security cameras also has baked-in recurring monthly revenue (RMR) cloud storage fees for integrators with potential margin.

Alula Video can be branded by the professional security dealer in the Alula apps for iOS, Android. The video service platform can be offered in conjunction with Connect+, or as an extension to the BAT LTE communicator line from Alula.

“Alula continues to deliver on our promise of being an end-to-end platform provider from our encrypted sensors to in-home hub to IP-first, highly secure network,” says Alula CEO Brian McLaughlin.

“With Alula Video professional security dealers have a profitable path to earn more, offer more and deliver more value for their business and residential customers.”

Related: CE Pro Names 2018 BEST Award Winners at CEDIA Expo

Integrators can select their own pricing for hardware and service, but Alula Video is targeting an MSRP for a single camera system starting at $119 with storage services starting at $5.99/month end-user cost.

The service pricing will vary depending on the number of cameras and the desired clip volume that’s included. The product and service pricing model offers dealers markup and leeway to set their own MSRP at competitive rates.

Alula Integrated App, 4-Camera Line

“We are providing a vertically integrated end-to-end platform. It just works.”

— Brian McLaughlin, Alula

Alula Video and Alula App on the Alula Connect+ Platform give dealers integration between security, automation, and video in a single interface that provides control of smart home devices, live and recorded video, and the security system.

“We are providing a vertically integrated end-to-end platform. It just works,” McLaughlin tells CE Pro. “Dealers don’t have to integrate their home controls or worry about a product roadmap from another manufacturer.”

McLaughlin says the biggest benefits of the integrated security/home automation package are reliability, a seamless end-user experience via the interface, and a full support model from Alula.

“There is no fingerpointing at other products if there is a problem. We own it and will take care of it,” he adds.

Alula is not making the cameras itself, but rebranding them from an OEM, says McLaughlin. The new line of cameras includes:

  • Alula Doorbell Camera
  • Alula Outdoor Bullet Camera
  • Alula Indoor Mini-Camera with Two-Way Voice
  • Alula Indoor 360 Camera – 1080p with Pan/Tilt/Zoom

Integrators will still be able to utilize other manufacturers’ cameras with the system if they desire, which might come in handy when a particular niche surveillance application is needed, such as motion analytics or night vision.

Cloud Storage Fees with RMR

The image capture is a hybrid system. Every camera includes an SD card for local storage. As the card fills, images are then transferred to the cloud.

“Cloud-only camera solutions can miss important clips,” notes McLaughlin. “The cameras can go offline or there can be bad connections.”

The cloud storage is a three-tiered system. It can store Standard clips based on movement, which will overwrite the oldest clip over time. Clips based on security events, such as motion detection or a door opening, can be stored in an extended manner.

Certain clips can also be flagged as “favorites” and store indefinitely. The Alula storage fees are based on both a per-camera fee as well as the number of “favorites” stored.

ABOUT THE AUTHOR

Jason Knott
Follow
Jason Knott:
Jason Knott is Chief Content Officer for Emerald's Connected Brands. Jason has covered low-voltage electronics as an editor since 1990, serving as editor and publisher of Security Sales & Integration. He joined CE Pro in 2000 and serves as Editor-in-Chief of that brand. He served as chairman of the Security Industry Association’s Education Committee from 2000-2004 and sat on the board of that association from 1998-2002. He is also a former board member of the Alarm Industry Research and Educational Foundation. He has been a member of the CEDIA Business Working Group since 2010. Jason graduated from the University of Southern California.
View Jason Knott's complete profile

ARTICLE TOPICS

Control • News • Products • Security • Surveillance/Cameras

ARTICLE TAGS

Home Automation • RMR • Smart Home • Surveillance

SHARE

Share On Facebook
Share On Twitter
Share On Linkedin
Share On Whatsapp
Share Via Email
Copy URL
← Previous Article Next Article →
Article Audio/VideoBusiness SupportHome TheaterMediaOperationsSponsored Content

DISH Enables Integrator to Act as ‘Content Concierge’ for Clients

Liaison Home Automation leans on DISH Concierge Service to help clients sort out confusion related to streaming services.
Article Audio/VideoHome TheaterMultiroom AVNewsSpeakers/SubwoofersSponsored Content

Why PowerhouseAV Clients Provide Powerful Testimonials for Project Pitches

Stealth Acoustics DC-area dealer gets prospects and trade partners onboard with benefits of invisible loudspeakers by visiting happy customers.
Article Audio/VideoBusiness SupportHome TheaterMediaOperationsSponsored Content

DISH Enables Integrator to Act as ‘Content Concierge’ for Clients

Liaison Home Automation leans on DISH Concierge Service to help clients sort out confusion related to streaming services.
Article Business SupportOperationsRecurring RevenueSecurityServices/Platforms

In-Home Security Monitoring Has Inherent Dangers

Pandemic-induced UL 827 standard allowing central station operators to work from home creates potential liability for integrators.

SHOW NEWSLETTER

Sign Up

CE Pro

Subscribe Sign Up

Content Types

News
Products
Projects
Companies
Downloads
Webcasts
Podcasts
Events

Specials

IntegratorJobs
CEDIA EXPO
CE Pro 100
CE Pro Summit
Awards Programs

Company Info

About
Contact Us
Customer Service
Media Solutions & Advertising

Subscribe

Magazine
Newsletters
Digital Edition

Connect

Twitter
Facebook
LinkedIn
YouTube
RSS Feed

Categories

AUDIO/VIDEO
AV Accessories
AV Racks
Amplifiers/Receivers
Cabling
Displays
Furniture
Mounts/Lifts
Multiroom AV
Projector Screens
Speakers/Subwoofers
Wireless AV
CONTROL
Central Vac
Energy/Power
Interfaces/Devices
HVAC/IAQ
Lighting
Motorized Shades
Whole-House Systems
NETWORKING
Cellular
Devices/Equipment
Wireless
Wiring/Installation
SECURITY
Access Control
Alarms/Sensors
Services/Platforms
Surveillance Cameras
BUSINESS SUPPORT
Associations/Buying Groups
Distributors/Reps
Operations
Recurring Revenue
Research
Sales/Marketing
Software/Services
Tools/Testers
MARKETS
Builders
Commercial
Design
Europe
Outdoors
Wellness
FOLLOW US ON
  • Follow
  • Follow
  • Follow
  • Follow
  • Follow

© 2021 Emerald X, LLC. All Rights Reserved.

  • ABOUT
  • CAREERS
  • TERMS OF USE
  • PRIVACY POLICY