According to the national buying group Nationwide Marketing Group (NMG), in the fast-paced and high-stakes world of independent retail, resilience and innovation are paramount. Constantly seeking to inspire its members, Nationwide Marketing Group, will inspire the building of perseverance through its upcoming event’s keynote address from former NFL player Jon Dorenbos.

The former NFL Pro-Bowler turned renowned keynote speaker and magician will uniquely blend his personal narrative to help captivate PrimeTime attendees this August just as he does for Fortune 500 companies around the globe.

Nationwide Marketing Group states that Jon Dorenbos will bring his inspiring story—and his skills as a magician—to the PrimeTime main stage as the show’s opening keynote, maintaining the show’s momentum following its return after a five year hiatus.

“Jon’s story is one that our members will be able to relate to more than I think they realize,” says Tom Hickman, CEO, Nationwide Marketing Group. “The message he will deliver is all about how, despite whatever circumstances you’re facing or self-doubt you’re feeling, you can control the outcome by choosing to remain positive.”

Jon Dorenbos Shares Personal and Career Experiences to Inspire People

That mantra is encapsulated in Jon Dorenbos’s book Life is Magic. Following his NFL career, the former long snapper and two-time Pro Bowler turned his attention to his skills as a sleight-of-hand magician to find his second act. After competing on Season 11 of America’s Got Talent where he finished third among over 100,000 competitors, Dorenbos took his show on the road, becoming a regular guest on the Ellen show and HBO Real Sports.

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“I’m super excited to come back to one of my favorite spots, Las Vegas, to address the Nationwide Marketing Group membership at PrimeTime,” says Dorenbos. “I’m looking forward to rockin’ the Venetian this August.”

Life is Magic was recently selected by producer Mike Tollin and is being made into a feature film. The screen play is being written by John Gatins, who was nominated for an Academy Award for Best Original Screenplay for his work on the drama Flight featuring Denzel Washington. Jon Dorenbos will deliver his keynote on Sunday, August 11 from the PrimeTime Main Stage.

PrimeTime will take over the Venetian Convention & Expo Center August 11-14. Nationwide members can register for free by visiting www.nationwideprimetime.com.

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