All In Monster
Sony, Samsung, LG and Monster have highest consumer brand loyalty and the highest expectations, according to survey.
Jason Knott · February 01, 2021
Noel Lee and Kevin Lee: The original ‘Monster Cable’ is reinvigorated with a still-strong brand, much-leaner team, and savvy licensees ready to roll.
Julie Jacobson · November 27, 2019
Competitor of Monster Products Inc. (Monster Cable) notes that Monster URLs are dead right now; UPDATE: Monster ‘Alive, Kicking’
Julie Jacobson · November 18, 2019
Chinese home-automation giant Tuya powers more than 100 million smart-home products and is taking the U.S. IoT market by storm, starting at CES 2019.
Julie Jacobson · January 10, 2019
Monster and Tuya Smart are co-creating a line of ‘Monster Smart Powered by Tuya’ smart home products, including home entertainment control and security system solutions.
CE Pro Editors · January 07, 2019
Yeah, it’s strange for Monster to go from cable to currency with its proposed initial coin offering (ICO), but pivots to blockchain and cryptocurrency aren’t all that unusual these days, says former home-automation vendor and crypt-developer Jimmy Busby.
CE Pro Editors · June 05, 2018
Iconic Monster Products looks to pivot to blockchain and cryptocurrency from halcyon days of premium speaker cables; files S-1 with SEC for “initial currency offering” (ICO) of 300 million Monster Money (MMNY) tokens.
Julie Jacobson · May 31, 2018
Monster Super Bowl ad depicting the life of Noel Lee and debuting new speakers and headphones ranks #45 out of 65 ads during the game. What did you think?
Jason Knott · February 05, 2018
Monster is paying millions for a 60-second Super Bowl commercial featuring the life of founder Noel Lee to launch a new line of headphones and speakers. Rock, pop, country and hip hop artists are featured.
Jason Knott · February 02, 2018
Citing a softening market and high royalties, sports camera company Monster Digital files to end licensing agreement with Monster Inc.
CE Pro Editors · December 06, 2017