Nationwide Members Gains Access to Google Nest Devices

Product Briefs:

January 14, 2020

Nationwide Members Gains Access to Google Nest Devices

The Google Nest Prime Retail Program will make the entire line of Google Nest connected home devices available to Nationwide members, including Nest Hubs, Nest Thermostat and more. The program will be supported nationally by Nationwide distributor partner Audio America and is available immediately.

“For the past couple of years, our members have had access to our group-exclusive Pro-Tail program to provide professional installation services for Google Nest products in customers’ homes. Today we’re building off of the success of that program with the launch of the Google Nest Prime Retail Program,” says Hank Alexander, director of Home Technology Specialists Nationwide (HTSN).

“The Google Nest Prime Retail Program will provide our independent retail members with wider access to Google Nest connected home products. We’ll introduce new ways for members to buy products and new promotions around the program, but this is really about giving our members access to industry-leading connected home devices and positioning them at the forefront of the booming connected home category.”

Industry analysis shows that the smart home tech market was expected to reach an estimated $490 billion by the end of 2019, which represented year-over-year growth of over 50%. Additionally, data shows that nearly half of all customers who purchase their first smart home product decide to return and purchase additional connected devices. That represents a massive opportunity for the independent retail community across the country. And Google, as a major manufacturer of voice-activated speakers, smart thermostats, connected entertainment devices and more, is at the forefront of the smart home industry.

According to Nationwide, The Google Nest Prime Retail Program builds on the success of the Pro-Tail Program that is exclusive to its technology integrator dealers. The Pro-Tail Program, which will continue, provides dealers who offer custom installation services the ability to integrate a select roster of Google Nest products into their clients’ home automation projects. The Google Nest Prime Retail Program gives access to the entire Google Nest lineup to Nationwide members, whether they offer custom installation services or not.