Theory Audio Design, a newly launched loudspeaker and electronics manufacturer, has announced Joshua Trujillo as its director of sales.
Since joining the company in Q3 2019, Trujillo has been working on building Theory’s domestic and international sales force from the ground up in preparation for worldwide availability of its first seven products in January 2020.
Trujillo joins Theory Audio Design with 16 years of experience working across the AV industry. Trujillo spent 13 years with custom integration company, Logic Integration of Lone Tree, Colorado, where he worked his way up from technician to director of sales and design. Trujillo also brings valuable experience working in product marketing for Sonance and regional sales management for Atlona.
“Joshua brings an energy, positivity, and passion for AV that is contagious, and he is a welcome addition to the Theory team,” states Paul Hales, founder and product designer, Theory Audio.
“His breadth of experience working as an integrator on both commercial and residential projects, as well as directly for popular AV brands, means he has seen it all and understands exactly what the customer needs. I am confident Joshua will help drive Theory’s market acceptance and growth in 2020 and beyond.”
The company adds that representing Theory Audio Design in the U.S. is ByDesign Vision & Sound Marketing in the Southwest, AV Partners in the Pacific Northwest, Performance Sales & Marketing in the MINK states, Elite 3 Pro in the TOLA territory, PSG in the Southeast, Envision Technology Advisors in Florida, DSG Metro in the New York metro and New Jersey area, and Fluxus Group in the Northeast.