The Edge Group has announce a new strategic partnership with Catalyst AV Distribution Network.
Comprised of nine independent consumer electronics distributors, Catalyst AV members serve the residential and professional AV channels. Joining forces with the Edge Group, which is a trade group with a strong foothold in the multiple industries its serves.
These organizations state the partnership will benefit the members, manufacturers, specialists, dealers, and integrators of both groups.
“By aligning together, Catalyst AV and The Edge Group are delivering increased value to their members and suppliers with added strength in their respective channels,” says Ron Meyers, President and CEO of The Edge Group.
“This is an ideal alliance to grow business through expanded product offerings, shared expertise and local inventory to support the members customers’ needs in markets across the U.S. and Canada.”
Helge Fischer, executive director of Catalyst AV points out, the alliance between the two groups strengthens Catalyst AV’s larger market goals.
“The Catalyst AV/Edge Strategic Alliance furthers our goal of providing broad based support to the integrators in the Pro AV custom channel,” adds Fischer.
“The Edge Group are experts and specialists in industrial electronics, data networking and security industries and the Catalyst AV members can support The Edge Group members in audio video applications. By combining strengths, such as our manufacturer’s buying programs, each group has the opportunity to continuously improve their competitive advantage.”
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