Meridian Audio has entered into a partnership with Barco Residential to provide electronics professionals in North America with access to two high-performance brands and the capability to create customized home theater and media room experience for their clientele through these brands.
The newly formed alliance is designed to provide dealers with the ability to match the performance of Meridian's audio products with video products that set similar benchmarks.
“We are keen to help our dealers provide authentic, premium quality and profitable home theater experiences for their clients,” says Rayner Sheridan, director of marketing, Meridian. “Our partnership with Barco Residential now provides dealers access to excellent quality projection technology in addition to our high-performance audio, all within Meridian’s complimentary Design and Specification Service. Together, Meridian and Barco Residential can now provide the three key ingredients for a successful home cinema or media room installation.”
Leveraging Barco's 80-year legacy, the residential video products and technologies are custom-designed and built in Barco’s European Design Centers in Belgium and Norway to create the highest quality home cinema and media room experience for homeowners. The range of products includes the Media Series, Theatre Series and flagship Cinema-at-Home Series projectors. Both companies state these products offer significant performance advantages that address a wide range of viewing applications, specifications and price-points within residential environments.
Barco emphasizes the partnership will complement its residential line's existing distribution channels, which remain unchanged.
“We are delighted to partner with Meridian,” says Tim Sinnaeve, director, Barco high-end residential. “As a leading British innovator of home audio solutions, Meridian shares our passion for creating the ultimate experience for our customers and offering technology of the highest quality. With Meridian on board as a partner, we look forward to growing our presence in the US market, and working together to provide the complete home theater solution.”
To help create that benchmark home cinema and media room environment, Meridian’s complimentary Design and Specification Service can assist dealers in planning their project schemes as efficiently and accurately as possible. Solutions from Barco Residential are now fully integrated into this service to provide installers with a complete audio-visual scheme.
In the U.K. Meridian’s newly remodelled and enhanced digital theater in Huntingdon, Cambridgeshire, offers electronics professionals a showcase to enable clients to experience the power, depth and subtlety that a Meridian surround system and Barco Residential projection solution can deliver. This facility incorporates a combination of Meridian and Barco Residential products to create an engaging and immersive experience that will help clients emotionally engage with their favorite movies and music.