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5 Lingering Myths About 4K Home Theater

Most integrators are not really selling 4K display performance and don’t understand the difference between UltraWide Cinema at 16:9 or 2.4:1.

Jason Knott · June 04, 2019

CEPro 2019 Brand Analysis Special Report

Take a look and see if the brands you trust are included as well as potentially find some new technology partners.

May 30, 2019

Experts Offer 5 Tips to Improve Your Audio Demos

Harman’s ‘Art of Listening’ panel offers 5 high-performance audio demo tips, including pre-demo discussion, playing digital audio vs. analog, and playing songs with wide dynamic range.

Jason Knott · May 22, 2019

Architect Explains Why He Doesn’t Bring in Integrators Sooner

Danny Forster, an architect, TV host, and Crestron Masters 2019 keynote speaker explains how he feels the relationship between integrators and architects should work.

Tom LeBlanc · May 20, 2019

Integrator Sells 14 Samsung 8K TVs in 3-Hour Private Event

L.A. integrator Just One Touch/Video & Audio Center hosts invitation-only event for more than 200 guests to showcase Samsung QLED 8K.

Jason Knott · April 26, 2019

‘Disruptive’ Keynote at CEDIA Expo 2019: Adios Tech-Talking Futurists

Just when we swore off the “D” word, here comes CEDIA 2019 keynoter Luke Williams hailing “disruptive thinking” and how it “has the power to transform your business ….”

Julie Jacobson · April 23, 2019

JJ Opines: What if Local Integrators Collaborate, Not Just Compete?

Julie Jacobson: Car-rental companies share passenger vans, parking lots, rental facilities, signage and often personnel. Why couldn’t local home-tech integrators do the same?

Julie Jacobson · April 19, 2019

Grading Your Reps (and 6 Other Business Tips You Probably Aren’t Doing)

Hiring a COO, tricks to get architects and designers to attend lunch-and-learns, grading your independent reps, and putting pricing at the end of the proposal are among the business advice shared at Azione Unlimited conference.

Jason Knott · April 15, 2019

Azione Members Work to Improve Online Reviews

One Firefly audits of Google, Houzz and Yelp reviews reveals poor management of online reviews by Azione member websites.

Jason Knott · April 08, 2019

Yes, ProSource Buying Group Really is ‘Game-Changing’ the Home-Tech Industry

Unbeatable marketing services, 3-day showroom makeovers, exclusive deals on digital price tags, and group health insurance for dealers — all at affordable prices — wow home-tech pros at ProSource Summit.

Julie Jacobson · March 12, 2019