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All In Sales/Marketing
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Vital Steps to Prepare for Post-Pandemic Demand… Now

Integrators need to drive sales recovery, including upgrades to previously installed systems. Messaging to clients about the latest gear presents a strong call to action.

Jason Knott · May 29, 2020

How to Properly Disinfect Touchscreens

Guidelines for disinfecting touchscreens include non-abrasive cloth and less than 85% alcohol concentration to avoid damage, discoloration.

Jason Knott · May 21, 2020

Savant Pro X2 Remote

Savant Aims to Fill Integrators’ Post-Pandemic Sales Pipelines

Savant marketing campaign targets hundreds of thousands of consumers with a focus on upgrades with new Pro Remote X2 and donation to COVID-19 Relief Fund.

Jason Knott · May 07, 2020

Nationwide Marketing Group retail survey

Nationwide Members Survey: Web Traffic, Customer Engagement Surge

Amid store closures and reduced operating hours, 81% of Nationwide Marketing Group survey takers report increased or status quo web traffic; greater adoption of chat and video communications.

Arlen Schweiger · April 10, 2020

CE Pro Quest for Quality logo

CE Pro 2020 Quest for Quality Awards Winners Announced

10th annual CE Pro Quest for Quality Awards recognize manufacturers and distributors for high-level support services for the custom integration market.

CE Pro Editors · March 31, 2020

Why Coronavirus Could Spur Human-Centric Lighting Sales

Due to coronavirus, an estimated 144M Americans are working from home, which leads to staying up later and sleeping in. Human-centric lighting can help.

Jason Knott · March 25, 2020

virtual office small

4 Tips to Run a Virtual Office Effectively

Having the right software — from Zoom to Slack — to communicate with clients and each other is vital to succeed in a virtual office work situation.

Jason Knott · March 19, 2020

nationwide marketing group gorrie

Gorrie Helps Nationwide Members Merchandise Connected Homes

Nationwide Marketing Group partners with retail activation firm Gorrie to create simplified in-store smart home experiences for showrooms.

Jason Knott · March 11, 2020

Industry Rock Stars Heading to Cleveland for CE Pro Summit

As part of the Total Tech Summit, the CE Pro Summit will rock Cleveland from Nov. 9-11 with a new app-driven format and expanded peer-to-peer interaction.

Jason Knott · February 18, 2020

17 Tips for Successful Email Marketing

At the CE Pro Summit, Netsertive outlines the best practices for email marketing campaigns, from which day of the week and what time to send them, and what is the best content to use.

Jason Knott · January 16, 2020