Business Support > Sales/Marketing

All In Sales/Marketing
CE Pro Quest for Quality logo

CE Pro 2020 Quest for Quality Awards Winners Announced

10th annual CE Pro Quest for Quality Awards recognize manufacturers and distributors for high-level support services for the custom integration market.

CE Pro Editors · March 31, 2020

Why Coronavirus Could Spur Human-Centric Lighting Sales

Due to coronavirus, an estimated 144M Americans are working from home, which leads to staying up later and sleeping in. Human-centric lighting can help.

Jason Knott · March 25, 2020

virtual office small

4 Tips to Run a Virtual Office Effectively

Having the right software — from Zoom to Slack — to communicate with clients and each other is vital to succeed in a virtual office work situation.

Jason Knott · March 19, 2020

nationwide marketing group gorrie

Gorrie Helps Nationwide Members Merchandise Connected Homes

Nationwide Marketing Group partners with retail activation firm Gorrie to create simplified in-store smart home experiences for showrooms.

Jason Knott · March 11, 2020

Industry Rock Stars Heading to Cleveland for CE Pro Summit

As part of the Total Tech Summit, the CE Pro Summit will rock Cleveland from Nov. 9-11 with a new app-driven format and expanded peer-to-peer interaction.

Jason Knott · February 18, 2020

17 Tips for Successful Email Marketing

At the CE Pro Summit, Netsertive outlines the best practices for email marketing campaigns, from which day of the week and what time to send them, and what is the best content to use.

Jason Knott · January 16, 2020

video audio center bowers wilkins small

SoCal Integrator Showcases Newly Added Bowers & Wilkins Line

Just One Touch/Video & Audio Center adds Bowers & Wilkins to its product mix with special 30-day display in its prime Galleria location.

Jason Knott · January 03, 2020

2020 Wage & Salary Study Reveals Dramatic Rise

The latest data from the 2020 CE Pro Wage & Salary Study shows a dramatic upturn in labor costs as integrators inflate wages to attract and maintain quality employees. The escalations are a clear signal that the industry is facing a labor shortage of monumental proportions.

Justin Richard · December 18, 2019

Modus VR Evolves into Unique Selling Tool

Modus VR enables integrators to help clients visualize their project, resulting in stronger upsales, and saving weeks or even months of design work.

Jason Knott · November 25, 2019

Integrator Invests $45,000 in Outdoor LED Store Signage

Stereo & Video Center in Tyler, Texas, gives its storefront a facelift, including a new giant outdoor Prismview LED display.

Jason Knott · October 17, 2019