Sales/Marketing

8 Reasons Starting with Smart Locks Can Increase Smart Home Sales

The smart home starts at the front door, as it goes, and so does a gateway to better sales.

Dec 06, 2022

Sony Co-marketing Program Helps Reach Existing Clients

Sony and One Firefly work with integrators to send effective marketing campaigns directly to their past customers for upgrades.

Nov 28, 2022

OneVision Hires Industry Vet Brad Camp

OneVision Resources has announced that Brad Camp joined the company as director of business development. Brad Camp arrives with significant industry experience after spending his early career with retailer Best Buy and the past decade on the leaders

Nov 22, 2022

How to Accurately Determine Your Clients’ Smart Home Technology Budget

HTA Budget Calculator available as free tool on cepro.com to help integrators guide clients through smart home technology budgeting process.

Nov 19, 2022

First $800,000 Samsung The Wall Residential microLED Installed

L.A.-area integrator Just One Touch/Video & Audio Center converts $20,000 TV installation request into $800,000 Samsung The Wall project.

Nov 03, 2022

Hisense ‘Football’ Ad Campaign Promotes World Cup with NFL Stars

Former NFL receivers Terrell Owens and Chad Ochocinco Johnson mistakenly confuse soccer (football) with American ‘football’ in Hisense ads.

Nov 02, 2022